Starting off as a writer, I transitioned into a Communications Professional with an experience in the domain of marketing, research, writing and content generation. My last official association was with an internationally acclaimed start-up that's aimed to serve the little angels with extra needs. Prior to that, I worked as a Research Analyst, that strengthened my grip on research and technical writing. Both of these were booming start-ups that gave me an insight about how collaborations and deals are structured, with that strongly connecting me to the start-up community in Karachi.
I also have had the opportunity to connect with people globally as I managed the outward communications and social media channels for my company.
Rounding off my professional exposure, research and content have been my core strengths whereas I am always and totally up for new-to-me things and details.
I also have had the opportunity to connect with people globally as I managed the outward communications and social media channels for my company.
Apart from all this, I have worked extensively as a freelancer generating content for email marketing, research reports, business reports, technical reports, blogs and articles, social media marketing and marketing collateral. I enjoy creating brand personas and breathing life to concept of brands through my words. I recently left my job for the passion of being a digital nomad as this keeps my urge alive to deliver my best every time for someone new.