Catalina Bucur

I have over 13 years of professional experience in Content Writing, working in various areas such as Web Content Writing, Copywriting, Blogging, Creative Writing, Social Media, Sales / E-Commerce Content, Content Marketing, Offline and Online Journalism, Television Entertainment Shows and Press Agency Reporting. Basically, if you need flawless, fast, original and catchy content that is aimed at engaging the reader’s interest, I’m the writer you’ll want!

My background is offline/online and television journalism, with over 10 years hands-on experience in press agency newsrooms and on the set of various television entertainment shows, where I have worked as a reporter, editor, screenwriter, live-correspondent, and producer. I have created press-articles, editorials, cover-stories, TV-show scripts, advertorials, and feature reports - all this has made me a keen communicator, focused on delivering informative and engaging content, and competitive results.

As a freelancer, I have worked with international e-commerce companies and focused on pitching and creating the following types of content:

• Blog Writing: captivating blog articles for various clients in the areas of cooking & kitchen appliances, health, wellness & fitness, fashion & beauty, cosmetics.
• Website Content: created SEO-friendly website content for online businesses, from landing pages and listings to banner copy and ad copy - helping on-page and off-page search engine optimization. 
• Email Marketing: created successful newsletters and email marketing campaigns, with a focus on increasing ROI and generating social proof, for databases of over 40K. Knowledge of working with marketing platforms as MailChimp has always been a plus.
• Product Listings: created successful Amazon and eBay listings for AU, EU, and US marketplaces.
• Social Media: handling the Social Media feed (Facebook, Instagram, and YouTube) of various e-commerce clients, writing content for daily posts, various strategies and Social Media Ads.
• New product presentations and packaging: I have been involved in successful new product launches and delivered the content needed for their retail presentation and product packaging - flyers, gift boxes, instruction manuals, brochures. 
• Draft creation: I provide my clients with fast, efficient drafts they can use for their Customer Support, Marketing and Management Teams, including drafts created for influencer outreaches or canned responses for Client Support Automatizations.

I also have 2 years experience in Sales and Marketing, as I work as a Marketing Coordinator for an e-commerce health and wellness company in Australia - this has been an asset to my content writing skills as I fully understand marketing principles and strategies and I am able to apply them in my content for sales-oriented results and increased ROI.

Moreover, I have an experience of 1 year as a Remote EU Team Manager for the same e-commerce health and wellness company in Australia, due to my organizational and time management skills - as a Team Manager generally (and as a Manager of the Copywriting Team), I am comfortable working in a fast-paced, hands-on, growth-oriented work environment and focused on efficiency, meeting goals and making sure each employee’s skills and passions are valued and put to good use. 

All my writings are 100% original and unique - you can find more details about my work from my CV and Portfolio.