Cong Vu

Cong Vu

$12/hr
Social Media Marketing, Graphic Design, Data Analytics
Reply rate:
-
Availability:
Full-time (40 hrs/wk)
Location:
Toronto, Ontario, Canada
Experience:
4 years
Cong Chi Vu A Toronto-based digital marketer, designer, and data enthusiast-│ +1 (437) - 236 - 8793 │linkedin.com/in/congchivu EDUCATION Schulich School of Business, York University Toronto, ON Master of Marketing Aug 2020 Illinois Wesleyan University Bloomington, IL, USA Bachelor of Arts: Business Administration – Marketing and Graphic Design Dec 2016 • Honours: Dean’s List student • Awards: received recurring entrance scholarships totaling over $28,000, and maintained scholastic requirements • Leadership: Resident Advisor, Publicity chair for Resident Hall Association, Publicity Chair for Student Senate EXPERIENCE Skills • Adobe Creative Suite: Photoshop, Illustrator, InDesign, After Effect; Procreate; HTML, CSS, JavaScript • Social Media: Hootsuite (Social Marketing Certification and Hootsuite Platform Certification) • Google Ad Search and Google Analytics Individual Certification; Facebook Blueprint Certification • Market research tools: SPSS, Hootsuite, Tableau, BI Cognos, Microsoft Suite (Words, Excel, PowerPoint) Prosh Marketing Social Media Coordinator Toronto, Canada • Monitored and identified trends in Canadian startup scene to create social media strategy July 2020 – Jan 2021 • Provided marketing planning services: content calendar, performance tracking • Managed all social media accounts for Prosh Marketing with Hootsuite • Maintained a 20% growth in social media audience per month for the company’s LinkedIn and Instagram • Provided copy-writing and graphic design skills to create engaging social content and newsletters VCCorp Hanoi, Vietnam Content writer, Graphic designer Dec 2017 – Jul 2019 • Conducted research, interviewed subjects, and wrote articles with top articles reaching 100,000+ views • Created illustrations for a series of articles and took/edited photos and videos with Adobe Creative Suite • Covered stories regarding the financial markets and performance of the tech sector • Created a content calendar and managed GenK’s social media pages (300,000+ likes), Facebook groups, etc. YOLA English Center Marketing Executive Dec 2016 – Dec 2017 • Conducted regular marketing research and kept the company updated with the industry trends, competitors’ information, including the market research/analysis for specific purposes/plans of the company • Provided accurate and regular reports on market developments and recruitment of students for schools • Developed and executed marketing strategies to successfully open one new branch • Liaised with local schools as channel for student recruitment TEKO Computer Hanoi, Vietnam UI Designer Dec 2016 – Dec 2017 • Redesigned the company’s website and phone application’s user interface • Conducted research to grasp the end-users’ behaviour • Designed digital advertisement using Photoshop, Illustrator, etc. Great LIFE Foundation Bloomington, IL, USA Project Coordinator Apr 2016 – Dec 2016 • Raised $200.000+ through local sponsors for the Stay 4 Project to help high school students go to college • Designed marketing materials, banners, posters and landing page for annual event “20 Stars for LIFE” • Overhauled a new mobile-friendly website for Great Plains LIFE Foundation • Monitored Facebook posts, newsletters; and analyzed the websites trends with Google Analytics ADDITIONAL INFORMATION & INTERESTS • Public Relations and Marketing Intern, The Baby Fold, Bloomington, IL • Public Relations Intern, Ministry of Environment and Natural Resources, Hanoi May 2015 - Aug. 2015 • Accounting Intern, Mazars, Hanoi • Resident Advisor, IWU Office of Residential Life, Bloomington, IL • Volunteer Income Tax Assistance (VITA) Program, Bloomington IL
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