Dada Sabra Sathilla

Experienced Public Relations Professional, A writer who loves creative works and digital marketing
Reply rate:
Hourly ($/hour)
32 years old
hanoi, hanoi, Viet Nam
10 years
Full Name : DADA SABRA SATHILLA Sex : Female Place, date of birth : Klaten, May 3, 1987 ( 29 years old ) Status : Single Nationality : Indonesian Address : Jalan Mampang Prapatan 2 no 41 Jakarta Selatan 12790 Phone :- Email :-Blog : 7. Recent Education a. Department : Communication (Journalistic), Faculty of Politics and social science Universitas Pembangunan Nasional (UPN ) ” Veteran” Yogyakarta batch 2005 b. Study Program : Bachelor Degree ( S1) 8. Education Background a. SD (Elementary School) : SD Negeri 1 Gatak Delanggu Year : 1999 b. SLTP (Junior High School) : SMP Negeri 1 Delanggu Year : 2002 c. SLTA (Senior High Scool) : SMA Negeri 2 Klaten Year : 2005 9. Hobby/Interest : Reading, Writing, Travelling 1. 2. 3. 4. 5. 6. 10. Language : Indonesian & English ( native ), Japanese (beginner) 11. Organization No Organization 1 HIMPUNAN MAHASISWA KOMUNIKASI ( HIMAKOM ) ADVOCACY 2007 - 2008 2 AUDIO VISUAL KOMUNIKASI ( AVIKOM ) PUBLIC RELATION 2006 - 2008 3 SIKAP PERS MAGAZINE EDITOR IN CHIEF 2006 - 2008 4 STUDENT ORIENTATION COMITTE 2006 5 STUDENT ORIENTATION COMITTE 2007 12. Informal Activity Position Period STAFF OF PUBLIC RELATION 2006 HEAD OF MEDICAL DIVISION 2008 No Pendidikan Informal (Kursus/Training/Seminar)*) Penyelenggara Tahun Keterangan COURSE 1. MANDARIN LANGUAGE COURSE BINUS CENTRE 2012 RUMEN 1 13.Working Experience 1. 107.8 FM V STATION RADIO JOGJA a. Job description : 107.8 fm v station radio jogja is a commercial radio station from UPN Veteran Yogyakarta. I worked as an announcer for music and light news program. b. Time periode : August 2007 – June 2008 c. Office address : Jl. SWK 104 ( Lingkar utara ), Condongcatur, Yogyakarta 55283 2. TRANS TV a. Job description : my position as a reporter on news division TRANS TV. At bulletin department my job is finding and reporting current events, interviewing news source, writing script. At magazine department, I were made reality show based on people’s life in villages, remoted area, or border country. So I made research to found news source, presented to my bosses, then went to location. At the location, I made story, directed, and finally made script. This is progams that I ever made at news division trans tv : 1. Jelang Siang April 2012 – July 2012 A feature and unique soft news program, hosted by melanie putria and kamidia radisti 2. Anak Negeri February 2012 to April 2012 A feature about poor children who struggle to reach their dreams as an athlete 3. Pengabdian October 2011 to April 2012 Documenter drama about they who dedicates their life to peoples at border country, and remote area ( doctor, teacher ) 4. Menjamu Tamu June 2011 to October 2011 Light talkshow and cooking, hosted by rima melati adams and nardji 5. Jika Aku Menjadi December 2010 to June 2011 Reality show about poor people with unique job in many villages at Indonesia 6. Teropong Iman June 2010 to December 2010 A religious program, presented in light and funny, hosted by aa jimmy 7. Adu Argumen Politics and social debate 8. Capres Bicara Debate for 2009 president election Ketegaran Hati A feature about misfortune people, how they deal with condition 10. Reportase Making hard news and soft news, feature, sometimes inframe ( on screen ) b. Time periode : June 2008 - July 2012 c. Office address : Jl. Kapten tendean kav 12 – 14 A Jakarta Selatan 12790 9. 3. P.T. Normi International ( Heatwave ) a. Job Description : Marketing and Communication a. Maintained and improved relation with media, shopping mall management and bank. also searched celebrities for promotion, write on blog and facebook. b. developed brand ( heatwave shoes and norni ). c. promoted brand to public through mass media. d. marketing brand to mass media, include borrowed chlotes (normi) to be wore on many programs on tv. Example : go spot rcti, insert trans tv, sexophone trans tv, moccachino trans tv, buah hati trans tv, bingkai berita trans tv, infotainment on MNC. e. borrowed heatwave shoes to be wore on magazines, such as JOY magazine. f. looking for, choosing and dealing with celebrities in order to promoting normi and heatwave shoes. Example : gave free shoes for celebrities, then took picture or video from them for documentation and promotion, invited to our events. g. managed official social media, such as facebook, twitter, blog, website. h. invited mass media for events. Example : soft and grand opening store, charity. i. wrote press release. j. made concept for promotion and marketing. Example : making promotion video with celebrities, twitpic, sale, etc. k. communicate with external. Example : banks ( credit cards ), mall management, mass media, celebrities, etc. b. Time Period : September 2012 – March 2013 c. Office Address : Bukit Golf Mediterania, Rukan Exclusive blok D7 Pantai Indah Kapuk, Jakarta Utara 14470 4. Bali Safari & Marine Park a. Job Description : Sr. Marketing and Communications I takes responsibility to create, monitor, and evaluate marketing program & campaign and promotes brand of Bali Safari & Marine Park. I hold 2 specific brand, Tsavo Lion Restaurant and Mara River Safari Lodge ( 4 star hotel ) besides regular marketing tasks. a. Create seasonal promo for restaurant and hotel such as happy hours, weekend escape package, year end promo, Idul Fitri package, early Christmas package. b. Create internal event such as media gathering, partners gathering, partners award. c. Create external event in order to improve purchase and revenue such as lebaran food festival. d. Take part on international event such as BII Bali Marathon 2013, APEC Spouse Program 2013. e. Maximize promotion activities through exhibition. f. Add exposure of brand, by invite media (local, national and international) to cover Bali Safari & Marine Park. ex : Tv Tokyo, TBS Japan, Channel 2 Australia, SBS Korea, Trans 7, Trans Tv. g. Updating social media ( facebook,twitter,website,tripadvisor ) and improve awareness through social media by create contest or quiz. h. Prepare concept and design of advertisement and promotion materials ( flyer,signage,billboard,poster,banner ). i. Write press release and article. j. Develop new business by propose partnership with other company such as Massimo restaurant, Churros La Fonda, Gloria Jeans Coffee, Anomali Coffee. k. Create program in order to expand new market through pre wedding & wedding package, graduation package. l. Take part into Corporate Social Responsibility program ( catarac surgery for villagers, elderly medication for surrounding villagers ). m. Communicate program and event to each department. n. Maintain e-commerce hotel and create promotion program in order to improve revenue hotel through online travel agent sales. o. Operates MYOH and communicate with channel manager in order to create promo and to achieve sales target. b. Time period : March 2013 – February 2014 c. Office address : Jl. Ida Bagus Mantra Km 19,8 Gianyar, 80551 Bali 5. DC Comics Retail Fashion Brand Group a. Job Description : Marcomm Manager b. Time Period : February 2014 – July 2014 c. Office address : Rukan Exclusive Blok C No. 23 – 26 Pantai Indah Kapuk, Jakarta Utara 14470 Digital Marketing, Event Management, improving brand awareness and revenue through bloggers and celebrities endorsement. 6. KidZania Jakarta a. Job Description : Marcomm Manager b. Time Period : Agustus 2014 – now c. Office address : Pacific Place lantai 7, SCBD, Jakarta Selatan Managing 3 department under marketing & creative division : Marcomm, Multimedia & Event. A. Planning marketing & promotion strategy B. Implement strategy through media relation, multimedia works, and brand activation & event. C. Managing & Increase publication using media relation in order to company objectives. Improving brand awareness, strategic promotion, media planning, event management, partnership 7. Sabra Communications ( PR & Marcomm Agency ) a. Job description : Owner b. Time period : December 2015 – now Services : - media relation - media monitoring - press release - creative writing - social media - advertising - creative works ( photo, video, graphic design ) - PR & media consultant Project : Hurricane Restaurant Grand Opening Senopati, South Jakarta Saturday, 29 August 2015 Diskusi & Kolaborasi TB - HIV Terintegrasi DKI Jakarta December 2015 Marcomm outsource for Amped Trampoline Park April - September 2016 Grand opening of Koding Next! (Programming & digital security school) 7 January 2017
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