Experienced Marketing Manager with a demonstrated history of working in the information technology and B2B services industry. Strong marketing professional skilled in program and people management, planning, analysis, customer relationship management, facilitation, and strategic communications.
I have led a Marketing Operations program and have experience managing marketing technology projects, developing marketing strategy and campaigns, branding, leading communications and stakeholder engagement programs, and running high-performing teams. I routinely develop ways to collect and organize data to make marketing decisions. In 2017 I launched Hubspot as my firm’s marketing automation platform, and worked closely with executives to develop campaigns, define KPIs and metrics, evaluate campaign performance, and capture data in the CRM in a way that was both useful and effective.
Throughout my career I have worked at fast-paced organizations that have honed my ability run many projects simultaneously and be organized, agile, and resourceful. My teams rely on me to bring a combination of marketing know-how and tenacity to get complicated projects planned, resourced, and implemented.