Hi! I'm Jess and I'm a creative. Growing up I was that little girl with the wild imagination, running around pretending that I was in another world. As I got older that imagination and love for stories didn't go anywhere. I still use that imagination to fuel my creativity and design work. I love to learn what makes people tick and find out what drives them. That user centric mind is what makes me excel as a UX designer. My need to learn about my target is what always drives my research. Asking ALL the necessary questions is what I'm good at.