Kathleen Poon

$10/hr
Content, Article and Blog Writing.
Reply rate:
-
Availability:
Full-time (40 hrs/wk)
Age:
45 years old
Location:
Petaling Jaya, Selangor, Malaysia
Experience:
4 years
CURRICULUM VITAE NAME : KATHLEEN Y.C. POON NATIONALITY : MALAYSIAN PORTFOLIO URL : www.clippings.me/kathleenpoon EMAIL : - CONTACT NUMBER : - SUMMARY I’m a content creator with contributions to a leading business finance publication in Malaysia and Singapore, national newspaper, entrepreneurial and in-flight magazines, print and digital travel publications. I’m also a blogger and author of my travel website Kat Pegi Mana: Where Is Kat Going. The focus of my blogging is mainly in the areas of history, heritage and culture. My writings feature destination highlights, hotel reviews, travel narratives and photo essays. Some of my blog posts were written in collaboration with Tourism Boards, Travel Trade Association, Hotels and Online Travel Agencies. Prior to content creation and travel blogging, I had worked in the financial industry for 18 years, namely, with American Express (M) Sdn Bhd, AmBank (M) Berhad and Zurich Insurance Malaysia Berhad in business planning, process improvement and project management roles. SKILLS & EXPERIENCE • • • • • • • • • • • Content writing for articles, press conference coverage, entrepreneurial & start-up events, interviews, e-newsletter, blogs. Copywriting for websites. Business writing for annual reports. Research and fact-finding Basic SEO Editing and Proofreading Maintaining and Updating WordPress Travel Planning Social Media Management (Facebook, Twitter, Instagram, Buffer) Image Editing (Lunapic) MS Office Suite (Word, Excel, Powerpoint) WORK HISTORY 1. 2016 – Present: Content Creator Articles published in business finance publication, national newspaper, entrepreneurial and in-flight magazines, print and digital travel publications: • Press Conference Coverage • The Edge Markets: Bona Cinemas opens in Genting Highlands http://www.theedgemarkets.com/article/bona-cinemas-opens-genting-highlands • Entrepreneurial & Start-Ups Events • Crafting Employee Experience: How Can We Easily Improve Company Culture http://gem-magazine.com/crafting-employee-experience-how-we-can-easily-improvecompany-culture/ • Global Entrepreneurship Community Summit 2017: Disruptive Creative Technologies: Shaping the Future of Destination Marketing. http://gem-magazine.com/disruptive-creative-technologies-shaping-the-future-ofdestination-marketing/ • Copywriting • Website: IT development website (http://owl.my/) • E-newsletter: esync – online dating agency. • Business Writing • Annual Report: Sapura Industrial Berhad (to be published on 31st May 2018). • Interviews • Top 10 of Malaysia Magazine: Spreading the Success – A Trio’s Entrepreneurial Journey http://top10malaysia.com/main/spreading-success-trios-entrepreneurial-journey/ • National Newspaper • New Straits Times: Lure of Portugal Pls click on PDF file ‘Lure of Portugal’ in www.clippings.me/kathleenpoon • In-flight Magazine • MalindoMag (in-flight magazine for Malindo Air): Top 5 Places in Nepal for Easy-Going Travellers (pg24-26) https://issuu.com/malindomag/docs/malindomag_aug_2017/1?ff=true&e=-/- • Print Travel Publication • GoAsiaPlus Shopping for Seoul (pg26-29): http://www.goasiaplus.com/shopping-for-the-seoul/ Extreme Sports That Will Get Your Wanderlust Pumping (pg19-21): https://www.yumpu.com/en/document/view/-/goasiaplus-july-issue Know Your Rights When Things Go Wrong with Your Flight http://www.goasiaplus.com/know-rights-things-go-wrong-flight/ Temple Ruins of Siem Reap (pg19-23) https://www.yumpu.com/en/document/view/-/goasiaplus-may-issue Digital Nomads: The World Is Their Office (pg15-16) https://www.yumpu.com/en/document/view/-/goasiaplus-april-issue • Digital Travel Magazine • Zafigo Community Homestay Empowering Women and Entire Villages in Nepal http://zafigo.com/stories/zafigo-stories/community-homestay-empowering-womenvillages-nepal/ Travelling Solo for The First Time? Read This Before You Set Off! http://zafigo.com/tips/first-time-solo-travel-tips-what-you-need-to-know/ 4 Myths and Realities About Travelling in Iran http://zafigo.com/stories/zafigo-stories/myths-realities-travel-iran/ 2. 2013 – Present: Travel Blogger Blog Name: Kat Pegi Mana: Where Is Kat Going Samples of blog posts in collaboration with tourism boards, travel trade association, online travel agency: • Madhya Pradesh Travel Mart Hidden Wonders of Orchha and Khajuraho https://www.katpegimana.com/destinations/india/orchha-and-khajuraho-madhya-pradesh/ • Turismo de Lisboa Discover Lisbon with Lisboa Card https://www.katpegimana.com/destinations/portugal/discover-lisbon-with-lisboa-card/ • Tourism Malaysia #AboutKL 2.0: Top Things to Do in Chinatown Kuala Lumpur https://www.katpegimana.com/destinations/malaysia/aboutkl-2-0-top-things-chinatown-kualalumpur/ • Tourism Promotions Board of Philippines Ten Amazing Places in Ilocos, Philippines https://www.katpegimana.com/destinations/philippines/ten-amazing-places-in-ilocosphilippines/ • Jordan Select Tours A Guide to Walking Trails in Petra https://www.katpegimana.com/destinations/jordan/a-guide-to-walking-trails-in-petra/ OTHER WORK EXPERIENCE (FINANCIAL INDUSTRY) • Senior Manager, Market Intelligence & Initiatives, Zurich Insurance Malaysia Berhad (2014 – June 2017) • Senior Manager, Group Regulatory Compliance, AmBank Group Malaysia Berhad -) • Manager, Business Planning & Development, American Express Malaysia Sdn Bhd -) FREELANCE WRITING RATES *Rates are negotiable depending on number of words, number of articles required per week or month, and overall project scope. REFERENCES References will be provided upon request.
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