Kevin James

Technical SEO Expert | HTML, JavaScript & CSS | PPC & SMM | Web Analytics Reporting
Reply rate:
Hourly ($/hour)
60 years old
Denver, Colorado, United States
17 years
KEVIN D. JAMES Resident of Denver, Colorado 80204 Phone - | Email:-LinkedIn: | DIRECTOR OF DIGITAL MARKETING | SEO SPECIALIST 18 years’ experience in corporate website design, full scope search engine optimization (SEO), and paid search engine advertising. Highly skilled at A/B split testing, multivariate test strategies, and other content testing skill sets. Exemplary leadership background managing complex SEO, PPC and social media marketing campaigns. Manages digital advertising campaigns for clients with budgets ranging from $5,000 up to $100,000 in monthly ad spend. Proven track record of decreasing CPA, increasing ROI with numerous real world examples. TECHNICAL CAPABILITIES Expert proficiency in HTML coding, DHTML, XML, and CSS. Strong code debugging skills, inclusive of cross-browser/platform compatibility testing capabilities. RELEVANT CERTIFICATIONS Alumni of Internet marketing courses sponsored by: Google Analytics Academy,,,,, PPC University, and Online Marketing Institute. Bing Ads Accredited Professional: Certified since 1/08/2013 Google Engage Agency™ (Partner), since 2011) o Google Analytics Certified o Google AdWords Certified o Google Local Marketing o Google Mobile Marketing o Google Shopping® o Google Video Advertising o Google Double-click Marketing Certificate in Social Media Marketing and Web Analytics. Awarded on 12/15 issued by UCLA Extension. Certificate in Search Engine Optimization (SEO), Six Course Modules. Awarded on 2/2008 and issued by University of California, Davis: 2/2008. WEB DESIGN PROFICIENCY WordPress | Joomla |Concrete 5 |TYPO3 |Elgg Magento | XCart | ZenCart | osCommerce | PrestaShop Open Cart | 3dCart |Shopify |Big Commerce CRM DATABASE INSTALLATION, SETUP & DESIGN Sugar CRM | SuiteCRM | Zoho CRM HighRise | vTiger CRM |SalesForce |Base Camp. [16 years’ experience in the same]. DIGITAL CONTENT MANAGEMENT TOOLBOX (A CRM built for realtime segmentation, automated cross-channel marketing and ad campaign management). ExactTarget (SalesForce Marketing Cloud©. Digital marketing automation and analytics software). AcroLinks (content optimization software). Adobe Experience Cloud Adobe Marketing Cloud Adobe Analytics Cloud Adobe Advertising Cloud Webtrends (Infinite Optimization and A/B and Multivariate Testing). BrandPointHUB (content planning, marketing and management). GetMentia Social (automated social media content curation and management) Oracle Marketing Cloud (full scope digital content optimization, automated marketing tools with lead conversion as the end game). (Enterprise level social media content management software). SEO TOOLBOX COMPETITIVE INTELLIGENCE TOOLBOX  Google Webmaster Tools o  Bing Webmaster Tools o  (MOZPro) o  Microsoft SEO Tool Kit o  Yahoo Web Analytics o SEO Book  o Acquisio SAMPLES OF WORK | | | Page | 2 Director of Digital Marketing, SEO & PPC EXPERT FREELANCE DIGITAL MARKETING SPECIALIST KJ PROWEB |DENVER, COLORADO & LOS ANGELES, CA. FEBRUARY 2001 TO PRESENT An eighteen year old digital marketing agency sole proprietorship led by Kevin James. Mr. James employs a dynamic six-man team of freelance SEO Specialist, software application developers, content writers, graphic artists, and expert coders.Visit for more details. DIRECTOR OF DIGITAL MARKETING (Full-time Contractor) VERSA PRODUCTS INC. || Los angeles, CA. 2/15 to 6/2015 Versa Products Inc., is a twenty-year old leading US-based manufacturer of customized, high end office furniture, computer desks, tables and chairs. $35MM in annual sales. Oversaw a seven-person digital marketing team consisting of a Front End Web Developer, a Senior Web Designer, one Graphic Artist, a photographer, two dedicated Social Media Marketing Specialist, a Manager of Third Party Online Retailers (Amazon, and Newegg), and one Order Fulfillment Manager. Principal administrator responsible for driving sales across all digital platforms , including achievement ROI objectives while managing a budget of $100,000.00 in monthly ad spend. Employed PPC best practices in all aspects of; Google/MSN Bing and Yahoo Paid Search Advertising, Remarketing, Video SEO Promotion, Local/Mobile SEO, Comparison Shopping Engines (CSE), Targeted Display Advertising and Alternative Channel Marketing Groups. Worked with media and creative agencies in the development of ad content, measured KPIs and reported performance results of digital marketing campaigns against revenue goals. Consistently achieved and maintained front page search engine rank visibility positions #1 through #4 for multiple keywords and search phrases. DIRECTOR OF INTERNET MARKETING K-1 GLOBAL |WWW.K-1.TV | LOS ANGELES, CA. | September 2012 through April 2014 Founded in 1993, K-1® is the largest and most recognized professional kick-boxing organization in the world. Elite kickboxers, karate masters and kung fu champions from more than 120 nations have entertained capacity crowds at some of the largest auditoriums and sports coliseums in 38 countries. Athletes compete for the prestigious K-1 championship belt and over $1million in prize money. K-1 events have been broadcasted worldwide via SpikeTV, ESPN Sports, ABC, EuroTV, and Fuji Television Japan. [$40MM in annual sales]. Director of Internet marketing - responsible for social media platform content and activity in North America and Eastern Europe. [Google+, YouTube, Facebook, Twitter and Pinterest] Produced marketing strategies relevant to social media objectives ever mindful of ROI, new customer acquisition, retention and growth. Single-handedly boosted the YouTube subscriber base from a meager 49,100 to a recordshattering 57, 247,800 million within four months of assuming responsibilities as Director of Internet Marketing. Conceived, developed and spearheaded all aspects involved in the technical setup of K-1's live stream pay-per-view (PPV) network. Contracted with YouTube as the hosting platform. Page | 3 Director of Digital Marketing, SEO & PPC EXPERT Spearheaded in all aspects of technical planning and management of pay-per-view, live streamed K-1 Worldmax kickboxing events. Successfully generated over 40,000 global pay-per-view events subscriptions generating $948,000 in a single day. Master of Science Degree in Marketing. University of Tampa. Bachelor of Arts (BA) Degree in Business. University Of Colorado at Denver. REFERENCES Kohl Iverson – Senior HR Consultant with the Creative Group (a Robert Half company). Kohl is responsible for staffing Kevin James with Versa Products Inc. --Maurice Travis - Director of Operations for K-1 Global. I was Director of Internet Marketing for K-1 Global which is the largest kickboxing promotion in the world. --Muhsin Corbbrey - Owner of Champion's Martial Arts Academy of Savannah, GA. I built the company website, produced press releases, developed branded social media pages and managed online ad campaigns. - |-Carlos Crump - CEO of CBernard Global. I build the company websites, press releases, collateral marketing pieces, and sales agent training materials. --Leslie Leach – President of Winners Mindset Inc. *I conceived, designed and managed the company website, social media pages, SEO strategies and managed all online content- |- Page | 4 Director of Digital Marketing, SEO & PPC EXPERT
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