Affiliate marketing article
Money Matters: 4 Successful Stories of Affiliate Marketers
When people hear about affiliate marketing, they think about easy passive income. It is common
notion that when you setup an affiliate marketing link, money will just start to come in. While it is
partly true, there is more to affiliate marketing than meets the eye. In the most basic sense,
affiliate marketing is a performance-based earning program whereby an affiliate earns
commision for every successful sale of a product or service. However, it is also just another
business model. Meaning, one can explore on ways on how to improve the model and make the
most out of the process.
Affiliates success stories in this endeavor do not happen overnight. While you can hear about
people earning thousands and even millions of dollars from affiliate marketing, you will find that
it took them significant efforts and creative strategies to get where they are. Let’s take a look at
some the most successful affiliates today.
4 Affiliates success stories
Brian Kelly runs this affiliate marketing site with the core idea of earning points through the use
of credit cards when booking hotels and purchasing airfare tickets. He launched the site in 2010
and now there are over 2.6 million visitors using the site for hotel reviews, cheap flights and
amazing deals on travels and accommodations. On the average, he earns $40 to $500 for every
successful transaction done on his site. Kelly emphasized that quality content and up-to-date
information helped him grew his site traffic. He made sure that his content strategy is
competitive enough ao that his site will land first in search engines.
Consumer Search rode on the wave of Amazon’s affiliate marketing. But instead of promoting
Amazon, they opt to drive traffic to Amazon by creating realistic reviews for products on
Amazon. The site only choose quality products on Amazon with 2 to 4-star reviews. They
believe that these reviews are more closer to reality and they can develop trust and confidence
from customers if they give honest reviews. So much was the success of Consumer Search that
New York Times bought it for $33 million!
Online gaming is a lucrative online business. But sites need new players to generate more
income. Affiliates help by driving traffic and players to gaming sites. Cardplayer stand out by
providing the very best gaming reviews. Their hard core content strategy is the go-to site of
players when they want to know the best gaming sites to sign up for. Their reviews are
comprehensive and extensive.
Much like Consumer Search, these people focus on product reviews. But they get a knack out
of niche topics: gadgets and tech products. Wire Cutter has a team of experts who test the
products for over 70 hours before making any conclusion and recommendation. When you read
a review, you know that these guys know what they are talking about. In 2016, they earned
$150 million in affiliate sales thanks their 1,000,000 million page visitors.
Affiliate marketing may be a passive income generating model, but it requires strategy and
focus. Like the success stories mentioned here, content plays an important factor in growing
your site traffic so visitors can click on your content and trust your reviews. Take time to build
your site’s reputation. It will benefit you in the long run.