Micha Hogan

All-In-One Marketer that works from start to finish!
Reply rate:
Part-time (20 hrs/wk)
37 years old
Valdosta, Georgia, United States
7 years
- - Micha Hogan Experience August 2013 – Present Wild Adventures Theme Park Valdosta, GA Marketing Manager  Responsible for driving sales and visitation through effective creation and distribution of messaging across all marketing channels  Manage e-mail marketing campaigns, including the delivery of e-mails to targeted audiences using CRM and message development  Create content and manage design for website, mobile app and social media channels  Develop and execute multi-step direct mail efforts for Season Pass sales and visitation  Oversee the development of marketing materials and park signage  Create and nurture promotional partnerships and sponsorships  Execute company level sponsorships  Develop and execute print, radio and television advertising schedules  Oversee advertising and creative budgets  Assist in creation and execution of park’s special events  Ensure brand is maintained across all areas, both internally and externally  Guide, coach and develop Marketing and Promotions Representative and Graphics team September 2008 – August 2013 Wild Adventures Theme Park Valdosta, GA Public Relations Manager  Responsible for the development and distribution of media releases, internal and external communications  Collaborate with departments to achieve goals through positive PR and social media efforts consistent with the park’s brand  Manage participation and sponsorships for community activities  Act as park spokesperson for media requests  Manage content and design for website and mobile web application  Develop and manage park’s social media channels  Manage CRM to include e-mails delivered to targeted audiences  Create and edit videos and photographs for social media and PR efforts  Utilize third party programs to track media coverage, monitor social media growth, schedule social media updates, and analyze website traffic  Develop crisis communications plan, communication style standards and social media policy for implementation across all departments  Assist in creation and execution of park’s special events  Guide, coach and develop Communications Coordinator March – September 2008 Valdosta State University Administrative Coordinator Equal Opportunity Programs, Multicultural Affairs       Promote diversity and inclusiveness on campus Conduct diversity workshops and training sessions Maintain departmental reports Manage departmental website Market departmental services to future and current students Coordinate campus-wide programming activities Valdosta, GA June 2007 – March 2008 Houston County Board of Education Perry, GA School and Public Affairs Coordinator        Create school system publications Schedule and coordinate system wide events Schedule media interviews and disseminate information to media Communicate with parents, board of education departments and stakeholders Create and edit media releases and public announcements Create and evaluate timelines for departmental projects Manage school system’s information channel on local TV June 2005 – May 2007 Peace Corps Pirlita, Republic of Moldova Teacher of English as a Foreign Language  Teach 20 hours per week of English as a Foreign Language  Create long term and daily lesson plans for grades 8 – 12 working with textbooks and national curriculum  Collaborate with director and English teachers to improve English program in Lyceum, “Alexei Mateevici”  Responsible for evaluation of students and allocation of grades  Create and facilitate training sessions for Peace Corps Trainees/Volunteers on various aspects of teaching  Complete ten-week training of Romanian language – achieved Intermediate High level Education Valdosta State University Valdosta, GA B.B.A., Bachelor of Business Administration in Marketing Community Valdosta-Lowndes County Chamber of Commerce World Class Employee Recognition Committee, 2012 – 2014 Valdosta-Lowndes County Chamber of Commerce Young Professional of the Year Nominee, 2013 Valdosta-Lowndes Azalea Festival Committee,- MetroOne Valdosta 4 Under 40 Honoree, 2014 Valdosta State University’s Graduate of the Last Decade Honoree, 2014 St. John the Evangelist Catholic Church Lector, 2013 – 2016 St. John the Evangelist Catholic Church Stewardship Committee Secretary, 2016 UX and Content Consultant for St. John the Evangelist Catholic Church website and app, 2016 Training Crisis Training I, CommCore Consulting Group Crisis Training II, CommCore Consulting Group Media Training, Edelman Supervisory Certification Program, Valdosta State University Teacher of English as a Foreign Language, United States Peace Corps Intermediate High Level Proficiency of Romanian Language, United States Peace Corps Skills Adobe Analytics - basic proficiency Microsoft CRM – basic proficiency Adobe Photoshop Elements Salesforce/ExactTarget Spredfast HTML – basic proficiency Sitecore – basic proficiency Photography

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