Olivier Travers

Entrepreneurs, CxOs, and VPs rely on me to improve their organization with better tools, data, and processes. Together we architect and roll out solutions that align operations with strategy, remove bottlenecks, shed light on blind spots, or open up growth opportunities.

Think of me as a seasoned business and technology co-pilot who will help you make and execute the right choices. My skills include business intelligence, digital marketing, ecommerce, and B2B sales.

My clients like the practical and incisive perspective I bring, gained through more than two decades of hands-on experience as an executive, entrepreneur, and adviser. I'm highly adaptable thanks to my varied track record working with large enterprises and small startups, in the US, Europe, Latin America, and Asia/Pacific.

Because I've built a $1M+/year B2B online business from scratch with a 100% remote team, I know firsthand about bootstrapping and getting the most out of limited resources. And I've worked with large multinationals so I'm well versed in structure, processes, and scaling.

I'm familiar with several industries including software/tech, publishing/media, aerospace/defense, real estate/construction, energy/commodities, healthcare, education, government, and retail/CPG.

HERE'S WHAT I CAN DO FOR YOU: USING TECH AS A MEANS TO AN END

I can help you choose and use the most suitable applications to collect the most relevant data, monitor the right metrics, and make the best business decisions.

• Design and create dashboards for sales, marketing, operations, finance, and HR. I'm an advanced user with tools such as Power BI, Mapbox, and Excel.
• Review your business plan, model, and execution. I will poke for holes, question your assumptions, and act as a sounding board. In some cases I'm effectively an accountability coach.
• Compare options then select, implement, and automate the tools and processes most suitable for CRM, marketing automation, inbound/content marketing, account-based marketing, email marketing, search engine marketing (SEM/PPC/SEO), conversion rate optimization (CRO), ecommerce, and workflows.
• Integrate SaaS & APIs to build a best-of-breed toolset meeting functional requirements within your constraints. Push for digital transformation wherever inefficiencies are apparent.

ACTING AS A CATALYST TO EMPOWER YOUR ORGANIZATION & ENSURE ADOPTION

I work not just as a problem solver but also as a coach so that you and your team get systematic reusable know-how from our collaboration. This includes easy-to-follow written procedures and workflows, as well as training sessions via screensharing or on site.