Swapnil Desai

Performance Marketer offering creative and unique ways to market your business.

• Managed an advertising budget of $1 Million/year. 
• My Avg CPC (FB & Adwords) is $0.41, Avg CTR is 7% - 15%, Avg Conversion Rate is 3% - 10% and Avg Cost Per Conversion is approx. $11. 
• Adwords Avg CPC for search campaigns was near $0.70. Cost per conversion was approx $3.81. FB avg CPC was approx $0.51 and Avg Cost per Conversion was about to $12. 
• Avg remarketing (FB & Display) CPC is approx. $0.25, the avg CTR is 12% - 15%, the avg conversion rate is 120% - 140% of PPC campaign and cost/conversion is 10% - 20% of conversion cost for PPC campaign. 
• Display channels CPC was approx $0.02 and cost per conversion was $0.94. 
• Changed driving digital traffic from 100 users/day to 10K users/day.