Tika Hasborth

CAREER OBJECTIVES Looking for a Marketing Communications or Digital Creative freelance position in a company to provide me with challenging targets and career opportunities in the industry, where my experience and credentials will be utilised to a more professional level. PROFILE SUMMARY hi there. i am tika hasborth & i am a marketing & digital creative specialist. ATIKAH SYAHIRAH BINTE HASBULLAH SINGAPOREAN CONTACT - - (Whatsapp)-sg.linkedin.com/in/tikasherra As a marketing specialist, Tika aims to build, identify objectives and execute strategies for companies seeking to engage their community in a more creative and fresh ways. She focuses primarily on these areas: Social Media Marketing, Branding, Marketing, Events Management and Public Relations. In the past three years, she has worked with publishing companies managing several titles targeting different set of audience. During this time she worked closely with multiple consumer brands focusing on cosmetics, fashion and luxury. This provides her with the opportunity to learn about management, fostering successful client relationships, professionalism and team work. Currently, Tika is working very closely, but also independently, with her clients in providing business insights as well as marketing and creative directions for online and offline promotions. SKILLS & SERVICES Social Media & Digital Marketing Social Media & Digital Strategy Social Media Management Social Media Monitoring & Tracking Facebook & Instagram Advertising Digital Insights Content Curation & Creation Market Research E-Mail Marketing Branding Brand Development Marketing Strategy Brand Management Sponsorships, Partnerships & Collaborations Event Coordination Public Relations COMPUTER & SOFTWARE SKILLS Microsoft Office Mailchimp Canva Wordpress (Basic) Hootsuite Redbooth Wunderlist EXPERIENCES MARKETING & DIGITAL CREATIVE MANAGER (FREELANCE) RAFF'S BALI | AUGUST 2016 - DECEMBER 2016 hi there. i am tika hasborth & i am a marketing & digital creative specialist. ATIKAH SYAHIRAH BINTE HASBULLAH SINGAPOREAN CONTACT - - (WA)-sg.linkedin.com/in/tikasherra Identify and define project requirements, scope and objectives Drawing up a detailed plans and schedule for each stage of a project (events & campaigns) Designing of marketing materials Coordinate activities, resources, equipment and information Working closely with web developers to meet the objectives and requirements of site-building Research clients' products, services, plans, competitors and target markets Independently develop, execute, and optimise the use of electronic direct marketing strategies, such as email, according to monthly and quarterly KPIs Managing social media accounts across all platforms Presenting a detailed content calendar for social media Brainstorming and structuring promotion & pricing package for seasonal festive occasions and events COMPUTER & SOFTWARE SKILLS PERFORMED ON JOB Mailchimp Microsoft Office Adobe Photoshop Wunderlist Canva Wordpress SOCIAL MEDIA MANAGER (FREELANCE) RIN BEAUTY STUDIO & LOUNGE, MAHALLATI INTERIOR AUGUST 2016 - CURRENT Administrate the creation and publishing of relevant, original, high-quality content Create a regular publishing schedule Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns Promote content through social advertising Conducting market research and understand market trends and social engagement Design, create and manage promotions and Social ad campaigns Providing weekly insights on social ads campaigns COMPUTER & SOFTWARE SKILLS PERFORMED ON JOB Facebook Analytics Canva Hootsuite PROJECT MANAGER (FREELANCE) WEBSMART GROUP | JUNE 2016 - AUGUST 2016 hi there. i am tika hasborth & i am a marketing & digital creative specialist. ATIKAH SYAHIRAH BINTE HASBULLAH SINGAPOREAN CONTACT - - (WA)-sg.linkedin.com/in/tikasherra Drawing up a detailed plans and schedule for each stage of a project Ensure that project is progressing on time Liaise with clients to identify and define project requirements, scope and objectives Act as the point of contact and communicate project status adequately to all participants Coordinate activities, resources, equipment and information Working closely with web developers to meet the objectives and requirements of site-building Research clients' products, services, plans, competitors and target markets Independently develop, execute, and optimize the use of electronice direct marketing strategies, such as email, according to monthly and quarterly KPIs COMPUTER & SOFTWARE SKILLS PERFORMED ON JOB Canva Microsoft Office Redbooth Mailchimp ACCOUNT EXECUTIVE JACK MORTON WORLDWIDE | JAN 2016 - MAY 2016 Collaborating with the Growth and Creative team in preparation of recommendations, marketing strategies and actions for the client Coordinating and managing the activities necessary to meet the needs of assigned projects Reviewing, analyzing material relative to client needs which includes media results and research data Gathering and collecting materials for presentation and credential decks for pitching Research clients' products, services, plans, competitors and target markets Independently develop, execute, and optimize the use of electronice direct marketing strategies, such as email, according to monthly and quarterly KPIs COMPUTER & SOFTWARE SKILLS PERFORMED ON JOB Mailchimp Microsoft Office Procim CIRCULATION & MARKETING ASSISTANT REVOLUTION MEDIA PTE LTD & THE RAKE PTE LTD SEPTEMBER 2014 - NOVEMBER 2015 hi there. i am tika hasborth & i am a marketing & digital creative specialist. ATIKAH SYAHIRAH BINTE HASBULLAH SINGAPOREAN CONTACT - Managing the organization of client database - sending emails and via telephone contact confirming change of address, phone number Guide data operator in categorization the database into various categories – Free list and Subscribers Plan and design monthly newsletters and invites Responding to customers’ feedbacks and enquiries via email and telephone Organizing and maintaining files and records Working on circulation marketing and audience development projects Coordinate magazine placements in hotels, restaurants and lounges Managing events, booking venues and ordering marketing materials Assist with the collation of information for promotional tools for customers Provide orientation and supervision to interns Documenting shipment invoices Expanding new channels to optimize circulation sales Implement sales strategies to increase market share and grow existing revenue execute and launch circulation marketing plans and sales activities Negotiate with channel owners to increase presence of magazine titles at the retail front Forge alliances and partnerships with other organizations to drive magazine subscriptions COMPUTER & SOFTWARE SKILLS PERFORMED ON JOB Mailchimp Microsoft Office - (WA)-sg.linkedin.com/in/tikasherra MARKETING & EVENTS COORDINATOR NEW MEDIA INVESTMENTS PTE LTD (NYLON SINGAPORE & SURFACE ASIA) | DECEMBER 2013 - APRIL 2014 Design, plan and coordinate marketing and promotional campaigns across social media platforms. Manage content in social media platforms – Facebook, Twitter and Instagram. Keeps promotional materials ready by coordinating requirements with editorial and design department Preparing marketing and advertising strategies, plans, and objectives Planning and organizing promotional presentations; updating calendars Liaison for sponsorships Spearheads partnerships and collaboration Prepare advertising collaterals Managing production of promotional material Write a 500 word blog-post on related news in the voice of the magazine ACCOUNT SERVICING INTERN GREY DIGITAL (FORMERLY KNOWN AS YOLK SINGAPORE) | NOVEMBER 2013 - DECEMBER 2013 hi there. i am tika hasborth & i am a marketing & digital creative specialist. ATIKAH SYAHIRAH BINTE HASBULLAH SINGAPOREAN CONTACT - - (WA)-sg.linkedin.com/in/tikasherra Support local Account Services lead for multiple client contacts Hands-on management of daily activities for several accounts Play the pivotal role of coordinating between research/planning, creative and media departments to ensure smooth development and implementation of clients' campaigns Support budget planning, competitive monitoring, research/planning as needed Research and provide supportive information for creative strategies and briefs Assist in communicating clients' needs thoroughly and effectively to other internal departments Monitor media/creative effectiveness/quality Assist in processing legal, technical, product planning approvals Generate ideas for promotion and campaigns MARKETING ADMIN ASSISTANT TAYLOR NELSON SOFRES | FEBRUARY 2010 - AUGUST 2012 Handling of prize and gifts redemptions to deserving panelists Respond to customers’ enquiries regarding the website and surveys from mysurveyasia. Liaising with different vendors of the various featured prizes Managing surveys and market research contents Maintaining office co-ordination: maintaining coordination and link between the department/person and the rest of the office Creating and maintaining office documents: office documents such as, invoices, reports, data sheets Forecast and track marketing and sales trends, analyzing collected data Measure the effectiveness of marketing, advertising, and communications programs and strategies Devise and evaluate methods and procedures for collecting data (such as surveys, opinion polls, or questionnaires), or arrange to obtain existing data Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand COMPUTER & SOFTWARE SKILLS PERFORMED ON JOB Oracle Microsoft Office EDUCATION & TRAINING DIPLOMA IN MASS COMMUNICATIONS MDIS (SINGAPORE) 2012 - 2013 PROFESSIONAL CERTIFICATE IN MARKETING & COMMUNICATIONS MDIS (SINGAPORE) 2012 hi there. i am tika hasborth & i am a marketing & digital creative specialist. ATIKAH SYAHIRAH BINTE HASBULLAH SINGAPOREAN CONTACT - - (WA)-sg.linkedin.com/in/tikasherra DIPLOMA IN BUSINESS APPLICATIONS REPUBLIC POLYTECHNIC (SINGAPORE) APRIL 2009 - JANUARY 2012