Vindya Edirisinghe

 Management of the entire cycle of various website design, development, implementation, optimization and creation of revenue models
 Initiate digital strategies to enhance the brand visibility and revenue.
 Responsible for site analytics and testing to drive growth for ecommerce KPI
 Monitor overall online sales as well as site-specific sales, room night production and revenue generated online.
 Training and Assisting the sectors and hotels to update various back ends and systems
 Advise sectors and hotels to carry out the online marketing campaigns successfully
 Recommend and assist in designing special and customized online promotions to increase sales on cinnamon web.
 Developing and implementing PPC, SEO and Digital Marketing Campaigns in order to achieve revenue targets.
 Execute all direct marketing activities
 Execute the online marketing strategy based on an online marketing plan
 Built relationships with vendors to manage all ecommerce technology partners. Integrated several third party technologies: site search, email marketing, and testing software.
 Development, management and implementation of the first ever Sri Lanka specialist e-learning course for Travel Agents
 Integration of website and social media strategies