Vinroy Stennett

Vinroy Stennett Lot 33 Fairfield Estate Montego Bay, Jamaica Phone:- Email:-PERSONAL SUMMARY A highly motivated, mature, positive, hardworking and confident individual with over 10 years experience in IT. With a proven track record in Search Engine Optimization, Web Development, eCommerce and Online Marketing. My combination of industry experience, attention to detail, commitment and can do attitude lets me stand out from the crowd. PROFESSIONAL SUMMARY Recruited, trained and lead a 20 man team of web development and marketing team, which was responsible for web/software development, maintenance, SEO, UX testing, web designs, and web analytics. Implement a robust multi-faceted online marketing plan including social media, SEO, PPC and remarketing which lead to a conversation rate of 4.5% and a ROAS of over 850%. Consultant to Jamaican Business Development Corporation, an agency of the Ministry of Industry, Investment and Commerce within the government of Jamaica. Research and develop eCommerce guidelines for JBDC online portal including eCommerce platform, payment gateways, social media management, SEO management, and customer service policies & procedures. SKILLS & CERTIFICATIONS WordPress Development SEO Expertise Google Search Console Bing Webmaster Google Analytics Certification Google Ads Certification On Page SEO Conversions rates, CTR, ROI, ROAS, etc Social Media Marketing Pay Per Click Ads Up to date with Google algorithm update Facebook Ads Project Management eCommerce Management Strategic Planning Web Content Management MS Office Team Building SEO Management Social Media Management Thorough understanding of E-commerce eCommerce setup eCommerce payment gateway integration Proficient in several website programming languages PROFESSIONAL EXPERIENCE FreeLancer Web Consultant / Digital Marketer 2015 - Present Consult clients as an expert on website trending and performance metrics. Creates multifaceted online marketing strategies for clients. Analyze PPC account set up and make recommendations to increase conversion rates. ECommerce design and development using WordPress, Shopify and BigCommerce. Internet traffic building using Social Media, PPC, SEO and eMail Marketing. BAWK Enterprises Web eCommerce Marketing Manager 2011 - 2015 Run an effective PPC campaign using strategic bidding on keywords. increase conversation rates by 52% by reducing shopping cart abandonment rate. Developed and impliement cross-channel marketing strategies Expand brand presence across social media such as facebook, instagram and twitter Motivate our customers to write product reviews Vintage International Corporation Website Administrator 2006 - 2011 Responsible for on-page SEO, maintainance, UX testing, and web analytics. Develop coding to enhance the appearance, accessibility and mobile functionality of the site. Administer internet infrastructures, such as FTP, DHCP and Mail servers Implement a comprehensive and versatile online marketing plan. Evaluate testing routines or procedures for adequacy, sufficiency, and effectiveness. ACADEMIC QUALIFICATIONS Caribbean Institue of technology 1999 - 2000 Advance Diploma in Software Development University of Technology 2017 - Pending Master Degree in Project Management