Adam Donnelly
2181 Yonge Street
M4S 3H7-LinkedIn: Adam Donnelly-
Profile
A graduate from Humber College’s Advertising and Marketing Communications program
(half of which was virtual). Former Junior Copywriter in the world of pharmaceutical
advertising. Currently a Social Copywriter for Kraft/Heinz.
When I’m not working, you can find me in my kitchen trying to make high end dishes —
confirming that I should stick to writing and not Culinary Arts.
Education
Humber College
September 2019–April 2021
Received a Diploma in Advertising and Marketing Communications. Graduated with
Honours.
O’Fiaich Institute of Further Education, Ireland
September 2011-May 2012
Level of Education:
Fetac level 5 Mathematics
Level 4 Computer applications
Work Experience
Social Copywriter
The Kitchen
June 2022–present
I currently work as a Social Copywriter for Kraft/Heinz. The account I’m assigned to is
Kraft Peanut Butter. My title requires two main things; firstly, curating content (with the
help of my partner) for everything KPB — from social to recurring series to larger stunts.
Secondly, I must moderate, respond, and find reactive moments across all KPBs social
channels, essentially becoming and shaping the voice of the brand.
Junior Copywriter
Klick Health
May 2021–June 2022
I worked at Klick for just over a year, both as an intern (4 months) and full-time
Jr.Copywriter (the last 9 months). In that time, I had the chance to dive deep into the
intricate world of pharmaceuticals. I worked primarily on a migraine medication but
dabbled in other sectors throughout the year. Some of the work has included Ads for
Spotify, Waze, iHeart Country Fest (to name a few), and of course, a whole host of
social content for brands and influencers.
