Aesha Zala
Copywriter & Editor
433 Comiskey Crescent, Mississauga, ON, L5W 0C7
Email:-Contact No: (647)-
Profile: https://www.linkedin.com/in/aesha-zala-/
Qualifications
Copywriting, proofreading and editing.
Developing content strategy, design and marketing.
SEO optimization.
Editorial team leadership.
Executing daily, monthly and long-term editorial cycles that meet tight deadlines.
Trend analysis and digital media strategy creation for increasing user traffic.
Strong analytical and problem-solving skills.
Proficiency in Microsoft applications (Word, Excel, Power Point, Outlook).
Excellent written, presentational and interpersonal communication skills.
Profound ability to work efficiently in a team and multi-task.
Highly motivated, result-driven and tech-savvy.
Education
Business Management – Lambton College, Toronto Sep 2020 – May 2022
Acquired holistic knowledge of all basic business areas, including marketing, sales, finance, human resources, accounting, business law and effective communication.
Master of Engineering in Electronics and Communication
Gujarat Technological University, PG School, Ahmedabad, Gujarat, India June 2014 – May 2016
Obtained in-depth knowledge of integrated circuit fabrication, scaling and applications.
Bachelor of Engineering Electronics and Communication
Alpha College of Engineering and Technological, Khatraj, Gujarat, India June 2010– May 2014
Gained the ability to design and improve electronic systems with mathematical solutions.
Work Experience
Remote Content Creator – The Decision Lab, Montreal, Canda October 2021 – Present
Developing well-researched articles on behavioral science.
Consulting Editor - Next India Research Foundation, Gujarat, India June 2021 – July 2021
Developed novel content strategies.
Designed and edited unique visual content resulting in substantially increase of website and social media traffic.
Content Editor - Next India Research Foundation, Gujarat, India August 2020 – March 2021
Wrote and edited 650+ articles, 2000+ social media posts and 10+ video scripts.
Managed a team of 10+ interns and freelancer writers.
Executed a new category of news called ‘Quick Takes’- the current Unique Selling Point of the platform.
Brought 20% more user traffic with exclusive political and policy news explainers.
Freelance Writer – Various Individual Clients August 2019 – July 2020
Delivered 50+ articles, 20+ blogs, 4 social media projects and unique SEO optimized content for 3 websites.
Executive – Vodafone India Services Pvt Ltd, Gujarat, India October 2016 – August 2019
Handled Missing Payments, Suspense Accounts and Debt Collection Agency Queries in UK Customer Operations.
Research Trainee – C-DAC ACTS, Maharahstra, India August 2015 – Sep 2016
Participated in advanced research on VLSI scaling and real-time applications.
Volunteer Experience
Member of the Editorial Board for College Magazine February 2012 - June 2012
Awards & Achievements
Winner of ‘The Review Stories’ Online Story Contest Jul 2020
My blog titled "Why and what you can do about feeling lonely" aimed at tackling the COVID-19 induced loneliness won the first place.
Winner of 'Stockarts' Creative Writing Contest June 2020
My blog on "9 Widely Used Printmaking Techniques One Should Know About" stood among the top three features.
Poster Presentation June 2012
First prize for poster presentation on ‘SPINTRONICS’ in tech-fest ‘FUSION 2012’.
Publications
5 Research Papers Published In International Journals February 2016-April 2016
