Ajeetab Kotwal

1 AJITAB KOTWAL Address: 341, Sector 37, Noida-201303 Mobile :- Email :- PROFILE SUMMARY 8+ years of experience in Marketing & Sales (Online & Offline), Lead Management Specialist, Brand Building, Market Research, Planning & Strategy, Client & Vendor Management, Service Delivery KEY SKILLS                Social Media Marketing Facebook Ad Marketing Specialist SEO - On page & Off page Optimization Google Analytics Google Adwords Lead Management (Online & Offline) Email Marketing - Mail Chimp Google Maps, Organic Search & Ad Posting Good Communication, Excellent Persuasive and Interpersonal Skills. Analytical and Solution Oriented. Market Research, Planning & Strategy. Empathy & Humor Strong Decision making skills. Excellent Motivator, Trainer, aspire people to work in a positive way. Foresight Approach for carrying out a given task. PROFESSIONAL EXPOSURE Spectrum Business Solutions(Jan 2018-present) Working as Digital Marketing Specialist, in digital marketing agency, job responsibilities includes     Getting projects/sales for the company online in form of setting up proposal, communication with potential client, understanding the requirement, consulting, negotiating the agreement terms & closing down sales through various online portals like upwork.com,freelancer.com & guru.com. Also setting up platform for generating leads for the company through offline activities. Handling Facebook Ad campaigns for International clients (4 in total) for Spectrum Business Solutions. Handling team of 3 people, including hiring and training, procedure development and implementation, performance evaluation and motivating them to bring sales for the company. 2    Managed a team of 10 people including interns and Digital Marketing Specialists to implement digital campaigns using best practices & handling disputes & giving solutions if arises between company & client. Handling SEO both Onpage & OFF page activity for company’s website & account of International client based in US. Handling Adword account for International client based in Singapore. Maxcon Consulting & Engineers Pvt Ltd (Nov 2014-Dec 2017) Sr.Manager (Sales & Admin Work), job responsibilities included          Planned, researched, established business plan, over arching sales and operations strategy. Personally handled customer relations, promotional materials and marketing campaigns for building effective brand image amongst the people. Handling team of 15 people, including hiring and training, procedure development and implementation, performance evaluation and motivating them to bring sales for the company. Planning, Organizing & Conducting Events for the Sales Team to generate Leads and do brand promotion for Company. Work with online marketing agency to develop these strategies with the goal of increasing Web traffic and reducing lead acquisition costs. Identifying & maintaining contacts with potential customers for selling Property. Negotiating the agreement terms & closing down sales. Providing regular & prompt after-sales service once the property is sold. Developing Marketing Strategies for generating maximum revenue for the company. Making new Channel partners and Associates and maintaining good relations with old and existing brokers for the company and motivating them to bring sales for the company. Coordinating with Marketing Division for arranging Sales Kit/Broker Kit for Brand Promotion & Events for the Sales Team. Achievements:  Being a start up, and limited brand awareness amongst customers and no marketing support, generated revenues and brought business to Maxcon Consulting & Engineers Pvt Ltd, consist for initial 3 months against its date of establishment. Made 30 small channel partners as against estimation of 10 in the initial 3 months against its date of establishment for promoting and giving business to Maxcon. 3 Cosmic Structures Ltd (May 2011-Oct 2014) Asst Manager (Admin & Pre Sales), job responsibilities includes       Planning, Developing & Implementing Strategies for generating Leads for the Company, to aggregate lead purchasing for all wholly owned subsidiary agencies to increase lead quality and conversion and reduce cost per sale. Work with online marketing agency to develop these strategies with the goal of increasing Web traffic and reducing lead acquisition costs. Planning, Organizing & Conducting Events for the Sales Team to generate Leads and do brand promotion for Company. Handling team of 3 people and designing strategies & motivating them to generate leads for the company in NCR. Educating the sales team for customer handling and closing down of sales. Coordinating with Marketing Division for arranging Sales Kit/Broker Kit for Brand Promotion & Events for the Sales Team. Achievements:   Established effective lead management system for the sale's team,12 in total to provide business for Cosmic Group. Designed and Coordinated effective Marketing Activities in events for the sales team in whole of Delhi NCR for effective lead generation, resulting in generation of on average on 100 leads per sales personnel, which increased the chances of closure of sales. Conducted Kanopie Activities for increasing brand awareness in cost effective way which resulted in saving of huge advertising costs for Cosmic Group. Protech India Ltd (September 2009-May 2011) Marketing Executive, Job responsibilities includes      Searching, Collecting & Maintaining Database of Indian Spun Yarn & Filament Yarn Industry. Assisted and Designed the Website www.protechdirectories.com, introduced online Questionnaire, also introduced how Ads would be placed in Protech CD in Website. Generating Revenues through Vantage Positioning from Domestic Indian Spun Yarn & Filament Yarn manufactures & also Revenues in form of Advertisement from International Textile Machinery Manufacture Players in ITMA [International Textile Market Association] for Protech Directory. Handling team of 4-5 people and Designing Strategies for them to collect data in form of questionnaire filling from the Indian Spun Yarn & Filament Yarn Producers all across India. Designed Ads for the Protech Directory for placing it in Magazines of International Markets such as Germany, Italy, England and Egypt. 4    Coordinated with the Software Development Company Infoserve for the Development of Software for the Protech CD for carrying out the Search Process. Designed Marketing strategies for Selling the Protech Directory and CD on global basis. Designed the Brochure for the Protech Spun and Filament Yarn 2010 and Fabric Directory-. ACHIEVEMENTS     Was applauded by Top Management for the designing of Protech Directory Website and Brochure. Brought the maximum no. of advertisers for the Protech Directory. Was applauded for selling the maximum no. of Directory and CD in December 2010. Solved major technical issues in CD Software and payment gateway system. (EBS ) ACADEMIC QUALIFICATIONS  Certified Vskill- Digital Marketer - 2018 Undertaken Digital marketing Exam called Vskill and passed with Distinction in 2018. (https://www.vskills.in/certification/41712-digital-marketing-certification-ajitabkotwal)  MBA (Masters of Business Administrations) Full-time 2 years MBA Program ‘-’ with dual specialization in International Business & Marketing- passed from Amity International Business School, Noida. Graduation B.B.A ’-’ –Passed from Apeejay institute of Management, Greater Noida.  Intermediate: Passed in ‘2003’ - from I.S.C. in science stream (PCMC),from Frank Anthony Public School Delhi.  Matriculation: Passed in ’2001’ -from C.B.S.E,from Army Public School, Noida.  LINGUISTIC PROFICIENCY  English 5  Hindi PERSONAL DETAILS Father’s name Date of Birth Sex Marital Status Nationality Passport no : R.P Kotwal : 30 September 1985 : Male : Single : Indian : Yes