Akathma Devi

After continuously attending schools year after year for 19 years. I got graduated with a Bachelor’s degree in Computer Science and Engineering in 2009 I founded Telugupustakalu.com, a shopping cart for books written in the Telugu language (One of the Indian regional language) in the year 2010.

Walking in different shoes to fit into different roles of my start up and working from scratch with the unorganised (with respect to computerization) publishing industry, trying to reach the Telugu language reader base across the world, I learned the insights of digital marketing.

After running it for almost 2 years & understanding the nuances of running a business, I moved to Bangalore - silicon valley of India and started my journey with an English magazine supporting them with digital marketing including SEO, SEM and social networks for a short period of 6 months.

I got an opportunity to work for IBM as social media business manager for its then newly launched product Pure Systems (cloud based servers). And then worked for a gaming studio, marketing their mobile games on social media venues.

Having my bachelor's in computer science and with my interest in software marketing, I was the right fit for the roles I took. My degree in computer science helped me better understand the algorithmically designed digital marketing platforms like Facebook, Google Search. The analytical skills I acquired during my study helped me to measure and analyse the business marketing performance on digital venues.

Now, with all these years of experience, I started to work as a freelancer/contractor to have an opportunity to work on different domains, projects in flexible working hours.