Aleksandra Ikonomova

Happiness Engineer with 10+ years experience with Corporate Design and Educational Marketing in Healthcare, Cosmeceuticals and Retail. Interesting experience in enriching the product by increasing its value and usability. I make people feel happier when using a product, by designing it easier and fun to use. I`m not seduced by design subjective beauty! Each creation should serve its purpose. Its simple as: It's ugly, but it works.