Alicia Banchero

From the last 10 years, I have developed extensive experience in the business, working for national and international clients. I have been in charge of design and development of market research for different products and services. I have worked with quantitative and qualitative methodologies, from initial design to the analysis of several consulting firms, with multinational clients. I have led training in the public and private sectors. Currently I specialize in the processing and analysis of surveys to determine market share, product knowledge and satisfaction, among other variables, besides the coordination of research and reports. I also have the assistance and coordination of fieldwork for foreign consulting.

From the last 10 years, I have developed extensive experience in the business, working for national and international clients. I have been in charge of design and development of market research for different products and services. I have worked with quantitative and qualitative methodologies, from initial design to the analysis of several consulting firms, with multinational clients. I have led training in the public and private sectors. Currently I specialize in the processing and analysis of surveys to determine market share, product knowledge and satisfaction, among other variables, besides the coordination of research and reports. I also have the assistance and coordination of fieldwork for foreign consulting.