Amash Qadri

Amash Rasool Qadri Digital Marketer, Project Manager & Operations Manager CELL- • E-MAIL- SUMMARYResult-driven professional with ten years of digital marketing, brand management and digital project management experience for leading-edge digital agencies and IT companies. Expertise in management of digital marketing & development projects including but not limited to search engine optimization, paid search, online/display advertisement, website design/development management, content production and management, video production and marketing, social media management and marketing, apps, games and web development and marketing. Excellent communication skills and highly experienced in client servicing for pre-sales and post sales activities in addition to the aforementioned. EXPERIENCEBol News – Senior Brand Manager[2016 – To Date] Search Engine Optimization: Managing and performing all on-page & off-page activities for clients: On-Page Optimization: Website auditing, keyword research and analysis, competitor analysis, content optimization with LSI Keywords, meta optimization, maintaining html to text ratio, creating alt-tags, creating anchor text and permalinks, to Technical optimization including but not limited to managing bounce rate, ensuring mobile optimization, and maintaining silo structuring. Off-Page Optimization: Search Engine submission, social bookmarking, directory submission, article submission, blog commenting, guest posting, forums posting, infographic submission, slide, PDF & presentation sharing, video creation and submission, social networking & management. Social Media Marketing: Managing day to day social media activities for programs including but not limited to social media advertising, posting & content sharing. Brand Management Be Unique Group – Digital Marketing Manager – Dubai [August – November, 2015] Digital Marketing: Developing and implementing strategies for all digital marketing projects including but not limited to search engine marketing, search engine optimization, social media marketing, video marketing, content marketing and email marketing. Project Management: Project management of web, games and apps for clients. Participation of pre and post sales activities. Account Management: Managing a portfolio of 30 Dubai based clients. Participation in meetings and presentations for projects. Team Management: Management of a team compromising of 10 writers, 1 editor, designers, developers and social media marketers. Axact – Brand Manager (Digital Marketing & Project Manager) [2013 – 2015] Search Engine Optimization: Managing and performing all on-page & off-page activities for clients: On-Page Optimization: Website auditing, keyword research and analysis, competitor analysis, content optimization with LSI Keywords, meta optimization, maintaining html to text ratio, creating alt-tags, creating anchor text and permalinks, to Technical optimization including but not limited to managing bounce rate, ensuring mobile optimization, and maintaining silo structuring. Off-Page Optimization: Search Engine submission, social bookmarking, directory submission, article submission, blog commenting, guest posting, forums posting, infographic submission, slide, PDF & presentation sharing, video creation and submission, social networking & management. Search Engine Marketing: Managing paid marketing campaigns for clients via different advertising model and reporting on weekly basis. Social Media Marketing: Managing day to day social media activities for clients including but not limited to social media advertising, posting & content sharing. Project Management: Pre-sales and post-sales activities for high-end digital marketing, web & apps projects, including but not limited to proposal & contract creation, costing, wireframing, monthly reporting, design & develop QA and project closure. Sales & Account Management: Target-oriented monthly closure of projects along with recurring monthly payments: Closed projects of worth $300,000 in 2 months Allainet – Trainee Editor[November 2011 – January 2013] To create content including but not limited to blog posts, articles, and press releases for the company’s blog network to bring more visitors to the website To manage a team of writers; edit their articles and ensure they are timely achieving their daily and monthly targets To publish the content on several content marketing forums for higher visibility of the website in search engine results To align digital marketing strategies including but not limited to search engine optimization, search engine marketing, social media marketing, and content marketing for the different blogs of the company To ensure the optimization of the company’s blogs for higher search engine rankings To drive traffic to the blogs via social media posts and content marketing To interview athletes and publish their interviews on the blogs To directly coordinate with clients for external projects Social Media management of company’s social media channels Logicose – Senior Executive Content Writer[June 2010 – January 2011] To create content including but not limited to blog posts, articles, and press releases and ebooks for clients To write web copies, optimized for the client’s keywords To create content marketing strategies for the company’s brands To ensure optimized content on the company’s website To manage company’s social media channels: Twitter & Facebook To directly coordinate with clients for external projects To offer project related updates to clients Note: Book samples can be delivered upon request Self-Employed – SEO & Content Marketing[March 2008 – June 2010] To perform website audits to find areas of improvements To create and optimize web content on the designated keywords To ensure complete on-page optimization of websites To perform off-page activities: Link Building, Forum Postings, etc. To perform content marketing activities To write web copies and ebooks for companies to promote services Insights – Senior Marketing Executive[October 2006 – March 2008] To perform qualitative & quantitative market research tasks To present presentations to clients regarding project updates and findings Meet partners and arrange for activities to execute projects Backchecking of reports and surveys Performing surveys with teams and field workers Right Solution – Senior Content Writer[July 2005 – July 2006] To create content for company’s websites and marketing collateral To perform search engine marketing activities for the company’s brands, including but not limited to on-page and off-page optimization, content marketing, link building & directory submissions To present 360 design, development and marketing solutions to clients Account management of all projects EDUCATIONMasters of Business Administration[2012 – Present] College of Business Management - Karachi Bachelors of Commerce – Marketing[2007 – 2011] College of Management Sciences Intermediate – Business & Marketing[2003 – 2005] Professional College of Commerce & Economics Matriculation – Biology[2001 – 2003] St.Paul’s English High School