AMBIKA NAGAR
MARKETING MANAGER
Experienced Marketing & Sales Manager with extensive
experience in building, maintaining, & running successful digital
marketing campaigns. Bringing forth broad marketing
knowledge, coupled with focused campaign experience.
Adept at creating and implementing successful campaigns,
aimed at improving brand awareness. Experienced in leading
teams of marketing professionals to meet & exceed marketing
goals.
Call: -/-
Mail:-Add: Baner, Pune, Maharashtra
411045
EMPLOYMENT- (TOTAL-6.2 YEARS)
Aug 2018Present
Freelance Marketing Consultant
Crafted comprehensive social media campaign to increase online
customer acquisition
Led in-house effort to increase new customer engagement by 43%
Boosted website traffic by 50% by creating an integrated social
media strategy
Aug 2017July 2018
PROFESSIONAL SKILLS
Digital Marketing Strategy
SEO/SEM/PPC
Social Media Marketing
Budgeting & Planning
Rahi Systems Pvt Ltd
Email Marketing
Marketing Manager
Google & Web Analytics
Organised & analysed data & marketing results
Lead Generation
Devise the strategies used to drive traffic to company website
including SEO, PPC, Paid Campaign
Lead Management
Introduced scheduled targeted email marketing programs which
proved a 20% revenue increase
Brand Building
Using KPI’s & measurable metrics created segmentation
strategies, A/B testing of subject lines, content, images & offers
which drove higher open & click-through rates.
Event Management
Designed & implemented new, more effective Lead Management
Process using Zoho CRM
Negotiation
Trade Shows
Negotiations with events sponsors. Organizing events & product
exhibitions. Attending tradeshows, company events, workshops,
meetups.
Nov 2014Aug 2017
Datacenter Dynamics
Sales Manager
B2B telesales, liaison with existing & potential delegates & sponsor
events, training & other products & services
STRENGTHS
Analyse sales pipelines & trends with senior management in order
to forecast quarterly sales goals & quotas with 95% accuracy
Team Work
Source relevant contacts within Data Centers, IT & facilities
management & operations. Prospecting clients for potential inhouse training, & online/print advertisers.
Design market research reports to assess customer behavior
towards training programs & conferences
Designed an innovative marketing strategy to boost market
penetration, increasing our operating profit margin by 20%
Communication
Creativity
Reliable
Leadership
Aug 2012April 2014
Hurix Systems
COMMUNICATION
Business Development Executive
English
Generating leads for e-learning solution and e-publishing
services from publishing, corporate (Aviation, Transportation,
Healthcare, Retail) and e-learning segment in international
and domestic market which results in increase of 15% of
quarterly sales.
Hindi
SOFTWARE SKILLS
Documentation of prospect research & Industry wide reports
Sales Force
Preparation of research documents, competitive reports &
analysis
ZOHO CRM/ ZOHO Campaign/ Zoho Social
Involved in planning of marketing strategies for e-learning
solution & e-publishing
Developed/managed strong relationships with strategic
clients and partners
Assisted/worked with the sales team to develop the selling
strategy within the target accounts
AMBIKA NAGAR
Created and delivered effective presentations and sales tools
for the sales team
e-touches
Advanced Excel
WordPress
Hootsuite
MS applications - Word, PowerPoint
Mailchimp & MailerLite
Marketo
HTML & XML
EDUCATION
CERTIFICATIONS
-
MBA (Marketing & Finance)
BIMHRD, Pune
2012ETIN
Bachelor’s in Life Science-
G
JDBKMV, Kota (Raj)
MANAGE
Senior secondary-
D.A.V Public School
R-
High School
D.A.V Public School
Analytics for beginners from Jigsaw Academy
Advanced Email Marketing from Simplilearn
Certification in Adword Fundamentals from Google
Data Science with SAS from Jigsaw Academy (Anticipated)
Data Science with R from Jigsaw Academy (Anticipated)
Certification in Google Analytics from Google
