Anthony Jack

Based on my 8 years of experience in marketing, I have developed a wide range of skills across multiple channels. My expertise in paid social media, paid search, email marketing, influencer marketing, and brand strategy sets me apart as a well-rounded marketing professional.

In terms of paid social media, I have experience running campaigns across various platforms, such as Facebook, Instagram, Twitter, and LinkedIn. I understand how to optimize campaigns for different objectives and target audiences, and I can analyze campaign performance metrics to make data-driven decisions.

In paid search, I am comfortable working with Google Ads and other pay-per-click (PPC) advertising platforms. I know how to conduct keyword research, develop ad copy and landing pages, and measure the effectiveness of my campaigns through metrics like click-through rate and conversion rate.

In email marketing, I've gained the skill of developing email campaigns that engage and convert subscribers. I know how to segment your email list, craft compelling subject lines and copy, and measure key metrics such as open rate and click-through rate.

Influencer marketing is a relatively new but increasingly important channel, and I understand the value of partnering with social media influencers to reach new audiences and drive engagement. I know how to identify the right influencers for brands, negotiate partnerships, and measure the effectiveness of campaigns.

I've had several years of experience in a team that is responsible for overseeing various aspects of digital marketing, including strategy, promotions, and analytics.

Finally, my experience with brand strategy has helped me gain the skills in developing a cohesive and compelling brand identity that resonates with your target audience. I know how to conduct market research, develop a brand positioning statement, and create messaging that reflects a brand's unique value proposition.