Bailey Smith

Creative and strategic marketing professional with over 7 years of progressive experience across a broad range of functions and diverse industries. Proven ability to combine vision, creativity, and strong business acumen with well-developed project management and leadership qualities to support go-to-market efforts, promotional campaigns and product launches.

My most recent position was created to establish the marketing team in EMEA for Leyard and Planar, a Leyard Company. With extensive knowledge regarding all positions in our North American marketing department, I was able to guide the International Marketing Director through the first two years of having an established marketing group in EMEA. My responsibilities include: planning, coordinating, and managing tradeshow preparations, managing 2 corporate blogs, 6 corporate social media accounts, and creating sales tools to support our diverse sales team. Sales support includes email communications, price and quote management of 9 product lines in USD and Euro, and intermittent website updates. With such a diverse customer base throughout EMEA, I have created a commitment within the marketing department to accurately support various languages and cultures throughout our marketing materials.

Skills include software experience with the following: Adobe Photoshop, Adobe Indesign, Adobe Illustrator, Adobe Acrobat, Microsoft Word, Microsoft Excel, Microsoft PowerPoint, Salesforce, Act-On, MailChimp, Squarespace, WordPress, Buffer, Hootsuite, CSS/HTML