Bilal Ghori

BILAL AHMED GHORI e Stores Manager Current Location: Karachi, Pakistan Working Location: Remote Contact Number: - Email Address:-Skype Address: bilalahmed3892 PROFESSIONAL OBJECTIVES To work in a place that provides professional challenges and learning opportunities in the dynamic world of e-commerce by capitalizing my expertise and experience. I like to pitch people because communication is my core skills and my objective is to capitalize and enhance my skills on daily basis, for that I choose this boundary-less, large and biggest field in the world. WORK EXPERIENCE AM Web Solutions Mar 2019- Present Consulting Solutions for Virtual Stores Karachi, Pakistan Manager Introduction: I am a part of the firm from the last 3 years. It is an honor for me to be the team mate of such an extra ordinary talented people in sweet and heavy environment. I literally learnt how to run and manage and how to obtain the sales under all 3 business models, i-e Private labeling, Whole selling and Drop Shipping in good numbers from the scratch. When I joined the firm, I was very less confident but very motivated because I was diversifying my career from Accounting and Finance to eCommerce store management, and look I have achieved a lot of milestones ( discussed below) in PPC Ads campaigns, receiving FBA WS permissions for my clients and sourcing products for Drop Shipping. Clientele: For Private Labeling Marketplaces: Amazon and Walmart o Beach Go’ers https://www.amazon.com/Beach-Goers-Vacation-Matching-Essential/dp/B07V6PF6Y9 o Proud 90 https://www.amazon.com/PROUD-90-GOLF-FUN-Performance/dp/B09RGHBBT o Nautica https://www.amazon.com/stores/Nautica/page/AE6F8A7E-6EEF-4FB0-8A5D-0ACDEA2E0DE4 o Nulo https://www.amazon.com/stores/NuloPetFoodInc/page/F558A1EE-B22F-46E0-9A1F-172A2CA1EB04 o Time and Tru https://www.walmart.com/browse/clothing/time-tru/5438_-_- o Coofandy https://www.amazon.com/stores/COOFANDY/page/83B59365-DA8B-47BE-9E59-F10A3A46D430 o Fotodiox https://www.amazon.com/stores/Fotodiox+Inc./page/6DCBAB1A-49E0-42F0-87E7-D9E76AB67C47 o Honeycat https://www.amazon.com/stores/HONEYCAT/page/5DB2BDF6-2CE9-4C63-982A-7C-B1 Responsibilities: ( PPC and Sales mainly )      Managing client`s Ads budget and monitor all the campaigns if any negative keyword is identified Responsible for monthly sales increase of each client Preparation of summary for improvement areas ( Lifestyle pictures if missing, comparison of the product with the competitors, product hunting from Ali baba etc) If required making keyword research from jungle Scout and Helium 10 Listing optimization including title, bullet points and description and if required I made A+ content for the stores by using Photoshop and Canvas   Documenting everything and store and share every document in a way where clients have the access at any time without having any hurdle or breaks. Monthly comparison of sales and ensure it is improving on month by month basis ( exception- seasonal products) Clientele: For Amazon Wholesale FBA Business Model Marketplaces: For Amazon Only  Dua Enterprise https://www.amazon.com/s?me=A1SPP2ZNQRBGYI&marketplaceID=ATVPDKIKX0DER  Bhakun https://www.amazon.com/s?me=A2ZJOOFX9YSYIY&marketplaceID=ATVPDKIKX0DER  Desktop Flea Market https://www.amazon.com/s?me=A4XT4VFJFFOIK&marketplaceID=ATVPDKIKX0DER  W&J Wholesale https://www.amazon.com/s?me=A3L5N8OO07JAGP&marketplaceID=ATVPDKIKX0DER Responsibilities: Mainly, I made research of Brands and Distributors who are performing reasonable on Amazon and contact their authorized personnel to provide distribution and permission to sell the same product on Amazon under the same listing at wholesale price and my client is agreed to purchase the items in a bulk with 25-30% ROI per product. It is long process; I have a list of Brand and Distributors who are allowing the sharing of the listings. Clientele: For Drop Shipping Business Model Marketplaces: Amazon and eBay Just click https://www.amazon.com/s?me=A3K491CIX0C52Z Your Local Business Inc. https://www.amazon.com/s?me=A2VRML94ZJEWGV Diamond Home USA https://www.amazon.com/s?me=A2KTDJV6EUITJE Austin e- Commerce https://www.amazon.com/s?me=ALNWQ1JPLKW8S Peopleschoice786 https://www.ebay.com/sch/peopleschoice786/m.html Why not buy https://www.ebay.com/sch/why_not_buy/m.html Chun Hua 68 https://www.ebay.com/sch/chunhua68/m.html Responsibilities:  Sourcing the best product which has good selling history on the selling marketplace and search that item on the cheapest rate in order to maximize the profits  Maintaining the spreadsheet and sharing the sheet with the client to ensure the given budget is utilized fully  Ensures the maximum ROI with minimum spending  I Always use to make a deep web search when sourcing the products and ensure the item that is listed on seller central is at the cheapest rate  If an item from the source gone out of stock, then I am the person in charge to perform the customer services  I always request customers to provide the positive feedback  A-Z Store Management is always my responsibility  I have performed and resolved tons of A-Z claims and I know the formula how to resolve the cases according to the Amazon’s A9 Key Skills: Listing Optimization  Keyword Research  Title Building  Description fully link with Keywords  Bullet Points  A+ Content including Typographic and Info graphic Lifestyle Images  Branded Storefront design  Account Creation and Setup  Vendor Central Specialist  Brand Registry for Amazon  Image Banners for eBay  Walmart WFS Amazon and Walmart PPC Ads Campaigns  Keyword Research ( This is subjected to the given budget )  Organic Keyword Rank Tracking  Competitor and Market Analysis  Finding less expensive but super effective keywords  Reverse ASIN research  Brand building  Spending everything as per Amazon’s A9 Algorithm to optimize the Ad campaigns  Expert of Auditing already launched campaigns and able to explain everything timely  Branded Storefront design, optimization, strategy  Long tailed and converting keywords research  Creating Ad Groups according to their names and requirements  Financial Analysis  Identifying and Bifurcating Ad group within their portfolio  Launching and monitoring Auto and Manual Ad campaigns  Monitoring Ad group to highlight if any negative keyword found  Controlling Acos and Tcos  Increase in ROAS by 4x Particular Skills:    Time Management English Language (Speaking and Writing) Communication  Identify and explain if any loop holes are available in the product timely Whole sale FBA and WFS  Product hunting from the appropriate tool ( Keepa, Revseller etc)  Seller central FBA and logistics management  Able to negotiate on price per unit  Obtaining and Managing the agreement of selling the same item under the given listing  Maximize the ROI  Able to crosscheck the condition of the inventory that is present either in Walmart or Amazon fulfillment center Drop Shipping: (Amazon and eBay)         Tools:           Product hunting with appropriate tool ( Keepa, RevSeller, Source Mogul etc ) Product hunting manually Product souring Customer service A-Z claims expert Maintaining the spreadsheet Best in communication Fast and accurate in terms of sourcing to delivering the products Helium 10 (Complete) Jungle Scout Keepa RevSeller Source Mogul AutoDS Google Docs Google Spreadsheets Canvas Photoshop       Customer Service Feedbacks and Comments Delivery of Project in time Client’s Communication Supplier Negotiation Interpersonal Skills Milestones: 1- Heading: Growing monthly Amazon sales from $8K to $21K Growing sales while keeping amazon ppc ACoS below 15% Project description 1- Client was stuck. Sales were sitting below $10K/month and they were losing money on Ad Spend. They hired me as an Amazon Consultant to increase revenue while also keeping ad costs profitable. 2- I created brand new listings with optimized content, images, EBC and a branded storefront. I launched several new ad campaigns and helped them leverage external traffic. I also helped with expansion into the EU marketplace. 3- Monthly Sales grew from $8K to $21K in 6 months while keeping ACoS below 15%. 2- Heading: Ran out of stock in April and May then bounced back Project description 1- Client launched their Amazon Seller Central account in 09/2019. After underperforming and failing to hit their goals, they hired me to help in 01/2020. 2- I helped the client with keyword research, competitor analysis, listing optimization and copywriting, FBA logistics, PPC management. I also helped the client implement a system for acquiring additional reviews, helped them improve their graphics/EBC/storefront, developed strategy to drive external traffic to their Amazon listings, and found new products for them to add to their product line. 3- Gross Revenue and Conversion Rates rapidly grew through March. Then we ran out of stock on our best product and the manufacturer was back ordered. When we returned to stock in June, we not only recovered our previous ranking, but sales surpassed our previous highs. We have not stopped growing since. 4- We are projecting monthly revenue to surpass $300K within the next 3 months. Webinars AND OTHER COURSES  Attended various webinars conducted by Helium 10 and Jungle Scout.  Attended workshop for Business Writing at Zone Parking Solutions LLC. PROFESSIONAL QUALIFICATIONS  Association of Chartered Certified Accountant (ACCA) UK – (12 out of 13 exams passed.)  Helium 10 3.0 Ticket Holder ACADEMIC QUALIFICATIONS Bachelors of Commerce (PK)– University of Karachi (Completed in December 2010)  PERSONAL DATA Date of Birth: 02-June-1988 Marital Status: Married Languages: English and Urdu Dependents: Four (4) Driving License: Yes AVAILABILITY - As per requirement. Nationality: Pakistan