Brittany Waugh

CONTACT --www.brittanychristinaw.com SKILLS Sprout Social Sprinklr Hootsuite Later WordPress Community Management Copywriting Trello Monday Asana Strategic Planning BRITTANY WAUGH EXPERIENCE The B. Brand February 2017 - Present Founder Working with ten small business clients and influencers to help them grow their brand Identities across social while also developing their online communities. Created social accounts for companies and new content strategies for brands. Resulting in a 150% increase In following and a 70% increase in engagement across social channels. November 2022 - April 2023 Trailer Park Group Freelance Senior Social Media Manager Managed a team of four and ideated content with several clients for large networks such as—Amazon, BET, and HBO. Developed social strategy and built community management guidelines across various accounts with over 3+ million followers. Led in building creative strategy across TikTok, Instagram, Twitter, and Facebook Adobe Photoshop to increase social channel engagement weekly, resulting in an average 65% Adobe Premiere increase in both following and engagement. Adobe Indesign Paid Social CNN Senior Community Manager April 2022 - September 2022 Microsoft Word Responsible for overseeing and growing our online community of 30k+ members. Microsoft Excel Significantly increasing the level of engagement and satisfaction within the Microsoft Powerpoint community, leading to a 110% increase in retention rates Keyword Research Created and managed community guidelines to ensure a safe and respectful MailChimp environment for all users, along with addressing community feedback, and Copyediting identifying opportunities for improvement by collaborating with UX teams. Canva Account Management Cashmere Agency Social Media Coordinator January 2021- April 2022 Project Management Managing all social channels for entertainment networks like WarnerMedia (TNT), Google Suite Epix (Godfather of Harlem), FX Networks, and Heineken (Arizona Sunrise). Increasing engagement across all accounts by 35% EDUCATION Bachelor's of Arts Michigan State University Journalism / Media Relations CERTIFICATES Reporting daily trends and analytics across accounts using Sprout Social to find community management opportunities, specifically increasing engagement on FX Networks series' accounts by 54% Including working on community engagement opportunities across platforms while managing paid ad campaigns. Paramount Social Media Manager September 2020- January 2021 Produced over 10+ social campaigns for network shows and films, creating topperforming original content across TikTok and Instagram resulting In campaigns with over 40% engagement. PR Council Implemented a new method to track and organize data to Increase daily community Agency-Ready Certification engagement performance across the social team and Increase our daily social engagement cross-platform from 10 to 25%