My career began with optimizing the conversion rates of Emails, Landing Pages, and advance conversion funnels (Product Building, Lead Gen, etc.), from their I moved into the Product Management of an e-commerce platform which dealt with videogames and videogame hardware through a groupon style model. These experiences led me into two paths, one where I began working on UX projects in product for the largest antivirus company in the world and the second path where I helped build an automated website that sells digital goods (vidaplayer.com) as well as managed the digital marketing strategy of it.