carmen Jenner
Bassendean ·--· www.linkedin.com/in/carmenjenner · www.focuswrite.com.au
I'm a motivated and creative communications professional with 15 years of experience, specialising in digital content, public relations and traditional publishing.
I'm a published author of eight books, specialising in non-fiction, including three award-winning titles.
As a qualified librarian I have six years’ experience as a corporate librarian, specialising in the creation, implementation and monitoring of library and document control systems.
My broad experience demonstrates my versatility and adaptability to working autonomously and collaboratively both remotely and in a corporate environment.
Experience
2005 – current
copywriting & communications professional
focus write (self-employed, part-time)
I create, implement and monitor communications and copywriting services for small to medium sized businesses as follows:
Services:
Industries:
Social media, including Facebook, Instagram and LinkedIn
Copywriting
Written web and blog content
Advertorial & editorial
Editing/proofreading
EDMs
Marketing and communications plans
Journalism
Public relations (press releases & media engagement)
Publishing
Photography
Real Estate
Hospitality
Food & Beverage
Tourism
The Arts
Charities/NFP
Health
Current casual roles:
Writing property listings for the real estate industry
Editor/writer of Menu Magazine
Freelance travel writing
2018 – May 2020
communications and marketing assistant
catholic homes (part-time)
At this not-for-profit aged care provider I contributed, created, implemented and measured the organisation's communications and marketing assets including:
Collaborating with executive teams and key industry and organisation representatives on the media, communications and marketing plans, strategies and campaigns
Scheduling, writing, publishing, disseminating and promoting digital and print content including:
Social media
Newsletters
Magazines
Brochures
Annual reports
Web-site
Blog
Press releases
EMDs
Policies & procedures
Photography
Marketing materials
Participated in traditional and digital marketing practices to leverage the brand's presence in the following ways:
Generated media engagement for newsworthy stories
Wrote and placed press releases to promote events and services
Editorial coverage in key publications
Assisted with organising events
Participated in running campaigns
2011 - current
published author, co-author & co-producer
Various publishers (freelance)
I'm the author, co-author and co-producer of the following books. In the instances where I was involved in the production of these books, I applied business acumen by managing the book projects and collaborating with contributors to participate by way of a paid-for-content sales arrangements.
Title
Year
Publisher
Role
Details
*Australia's Extra.Ordinary. West
2019
Creatavision Publishing
Co-author/co-producer
WA coffee table travel book
I Was There
2019
Carina Hoang Communications
Author
Memoir
Extra.Ordinary. Businesswomen
2017
Creatavision Publishing
Co-author/co-producer
Anthology (business)
*Artists of the Margaret River Region
2016
Premium Publishers
Author
Anthology (art)
Masters of Menu Cookbook 2
2016
Eyers Rocket
Editor
Recipe book
*Permanent Impressions: a salute to contemporary heroines
2013
Carina Hoang Communications
Author
Anthology (business/art)
Fluffy Towel Travels
2011
Self-published
Author/creator
Anthology (travel)
Vu's A Taste for Life
2011
Carina Hoang Communications
Co-author
Memoir
*IPPY Award winners in the Australia/NZ non-fiction category at the Independent Book Publishers Awards, New York City:
Australia’s Extra.Ordinary. West, Gold IPPY, 2019
Artists of the Margaret River Region, Gold IPPY, 2017
Permanent Impressions: a salute to contemporary heroines, Bronze IPPY, 2014
1997 - 2003
corporate librarian
Conoco/phillips, exxon/mobil & western mining (full-time)
In my career as a Corporate Librarian I specialised in the oil & gas industry and worked for Conoco/Phillips, Exxon/Mobil and Western Mining.
At Conoco/Phillips I managed the petroleum and corporate libraries and my duties included:
Developing, implementing and maintaining the RSO oracle library database specifically catering to West Australian petroleum data
Managing a small team of permanent and temporary library assistants
Maintaining the Document Control system
Developing and maintaining the Retention/Destruction system
Developing and maintaining policies and procedures
Co-ordinating the set-up of temporary data rooms
Handling queries, cataloguing and archiving of technical and corporate documents, publications, correspondence and data samples
Co-ordinating government submissions of data and documents
Managing the library budget
Liaising with management, team leaders and the US head office regarding data management strategies
At Exxon/Mobil and Western Mining I held roles that supported a similar environment as above and focused mainly on:
Cataloguing, queries and archiving of technical and corporate documents publications, correspondence and data samples
Co-ordinating data rooms
Co-ordinating government submissions
Supervising temporary staff
Database management
Education
2006
Graduate Diploma, Curtin University
Creative Writing
1998
degree, Edith Cowan University,
Library
technology
Wordpress/Wix
Mailchimp/Campaign Monitor/My Guest List
EDMs
Database management
Microsoft Office
Photoshop
Google Analytics
Zoom/Teams
Facebook/Instagram/LinkedIn/Twitter
memberships
Australian Society of Travel Writers
Business Women Australia
Copyright Agency Ltd.
REFERENCES
Sonia Rheinlander, Marketing & Communications Co-ordinator (formerly), Catholic Homes-
Scott Arnold-Eyers, Publisher, Eyers RockET/Menu Magazine-
Karen De Lore, Manager of Community Engagement, Perth Children’s Hospital Foundation-