Carrie Engerrand

C O N T A C T Carrie Engerrand M E - - S K I L L S E X P E R I E N C E MARKETING MANAGER Adobe Photoshop, Adobe Illustrator, Adobe Indesign, Google Suite, Google Analytics, TERRA HOLDINGS NEW YORK Google Adwords, Product Marketing, OCTOBER 2017- NOW Content Strategy, Email Marketing, Provide creative and strategic marketing plans for agents and Workfront, Asana, Slack, Vendor teams. Management, Project Management, Client Identify, address, and repair agent pain points into positive Relations, Customer Service, MailChimp, Non experiences. Identify and promote any new marketing strategies. Business French, Constant Contact, Liaise between Chief Marketing Officer and agent population. Salesforce, Xpressdocs, Square Space, Word Liaise between the company’s designers and agents to Press, And Social Media Advertising. Basic communicate and coordinate the delivery of projects and materials. Knowledge Of Seo/Sem And Taking Classes Liaise with external vendors for printing, merchandise, and other To Improve Skills various needs. Developing and implementing improved agent marketing policies, templates and processes and tracking budgets. OWNER AND GROWTH HACKER DAILY SCENTUALS – MAY 2017- PRESENT E D U C A T I O N R&D for new product Outreach Implement and develop Digital Marketing Strategy (social media Christie’s Education, London England – M.Litt Implement Email Marketing Strategy Modern and Contemporary Art- Work Study at Christie’s King Street University of Saint Thomas, Houston, Texas ASSISTANT MARKETING MANAGER – M.A. Renaissance and Baroque Art- Tulane Law School Study Abroad Siena Italy – Summer 2011 Art Law Texas Christian University, Fort Worth, Texas – B.A. Double Major: History of Art and History- Lorenzo de Medici School Florence Italy – 2008 School Year Abroad ads, retargeting, adwords, banner ads) COMPASS - FEBRUARY 2015-OCTOBER 2017 Manage team of 6 associates across multiple NY offices Provide creative and strategic marketing plans for agents and teams: Outdoor and print ad campaigns (Kiosks, Bus Shelters, LinkNYC, etc, Targeted custom and template drip campaigns (Print and Digital), Custom agent/listing branding videos, Targeted social media ads and e-marketing campaigns, Coordinate luxe photography packages for agent and listings, Agent and listing logo creation. Identify opportunities to improve experience and efficiency on agent teams. Develop and project manage new products and tools for internal and external use. C O N T A C T Carrie Engerrand M E - - C O N T I N U E D S K I L L S E X P E R I E N C E FINE ART ADVISOR Adobe Photoshop, Adobe Illustrator, Adobe Indesign, Google Suite, Google Analytics, David Benrimon Fine Art January 2014-January 2015 Google Adwords, Product Marketing, Content Strategy, Email Marketing, Planned and executed events at the gallery, research auction Workfront, Asana, Slack, Vendor history, and provide in-vestment advice to clients. Management, Project Management, Client Planned, created, and managed marketing plans. Relations, Customer Service, MailChimp, Non Wrote proposals for clients and create mockups for gallery Business French, Constant Contact, advertisements Salesforce, Xpressdocs, Square Space, Word Assisted with website maintenance, develop and maintain social Press, And Social Media Advertising. Basic media platforms and marketing. Knowledge Of Seo/Sem And Taking Classes Marketed and Attended all gallery openings, functions, fairs, and To Improve Skills auctions. Assisted in installing works in gallery, examining works of art, and writing condition reports. Coordinated and designed email marketing of new inventory. DEVELOPMENT ASSOCIATE E D U C A T I O N Guggenheim Museum - September 2013-January 2015 Christie’s Education, London England Assisted with email and print marketing campaigns. – M.Litt Modern and Contemporary Art- Outreach for potential new members. Work Study at Christie’s King Street University of Saint Thomas, Houston, Texas Responsible for all social media marketing. Maintained Raiser’s Edge database. Drafted acknowledgment letters and other various correspondence. – Planned museum events and assisted with budgeting and expense. M.A. Renaissance and Baroque Art- Tulane Law School Study Abroad Siena Italy – Summer 2011 Art Law Texas Christian University, Fort Worth, Texas – B.A. Double Major: History of Art and History- Lorenzo de Medici School Florence Italy – 2008 School Year Abroad ASSISTANT DIRECTOR Bryan Miller Gallery - June 2010-June 2012 Supported Gallery Director and assisted with general gallery management. Planned and coordinated complex domestic and international travel; accompanied Director to gallery events. Assisted with gallery budget and payroll. Developed Social Media Program Updated gallery website and database; drafted press releases for exhibitions. Assisted in the sale of artworks; photographed and edited artwork for promotional material. Supervised and instructed interns in gallery projects