Craig Adkins, MBA
Bolingbrook, IL-, http://www.linkedin.com/in/craigadkins1-
Leadership Profile – Business acumen to deliver demonstrative improvement in financial and
operational performance. I bring the wisdom to quantify intellectual ideas, the foresight to measure
the sweeping impact of creative ideas and the acumen to innovate low risk strategies that drive
profitability and value.
Results-oriented and visionary MBA with a focus on results and outcomes and strong problem
solving abilities. Exceptional analytical, conceptual, and financial analysis skills combined with
outstanding business acumen. Effective at motivating and working in teams to drive down costs and
increase revenue generation opportunities.
Change management expert with the business, finance, and strategic savvy to define, innovate,
map, and actualize equitable solutions that generate immense operational improvements across
operations.
Persuasive coach and leader, deftly influencing and negotiating at the highest levels, extracting
maximum value from project teams and all stakeholders, and building cross-organizational cohesion
through positive directional leadership. Ethical advisor with unwavering integrity.
Pivotal Strengths
Productivity / Cost Reduction Projects
Financial Operations Solutions . . . Market Research Analysis…Profitability Studies
Corporate Vision Realization . . . Organizational Consolidation & Development
Business Systems Integration . . . Business & Strategic Planning
SUMMARY
Strategic-minded executive with extensive experience in financial and operational management seeking a
CFO or COO roles that will take advantage of my strong leadership skills. Results-oriented and visionary
MBA with a focus on strategic planning and strong problem solving abilities. Exceptional analytical,
conceptual, and financial analysis skills combined with outstanding business acumen. Effective at
motivating teams to drive down costs and increase revenue generation opportunities. Thrives in
entrepreneurial environments. Extensive hands on experience with all areas of business, operations
and finance including:
- Strategic & Operational Business Planning
- Financial Modeling & Analytical Analysis
- Pricing/Revenue & Profit Optimization
- Cost/Expense Reduction & Containment
- Accounting, Financial & Management Reporting
- Organizational Restructuring
- Market Competitive Analysis & Positioning
- Market Planning & Development
- Capital Expenditure Analysis
- Treasury, Debt & Equity Financing
- Banking, Credit Risk & Insurance
- Contracts, Facilities & Leases
- Human Resources & Union/Labor matters
- Audit, Governance, Sales & Income Tax
- Payroll, Benefits & 401k
- Information Technology Strategic Planning
- System Implementations
- Sales Performance Analysis
- Divestitures & Asset Liquidation
- Joint Ventures, Mergers & Acquisitions
- IPO planning & Corporate Integration
- Start Ups & Corporate Formations
- Operational Warehousing & Inventory
Management
- Venture Capital
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Craig Adkins, MBA
Bolingbrook, IL-, http://www.linkedin.com/in/craigadkins1-
PROFESSIONAL EXPERIENCE
INDEPENDENT PERFORMANCE CONSULTANT
NEX LEVEL BUSINESS / VIDVEO MARKETING
2015 to present
Delivered actual cash savings to small middle market businesses & clients with enhanced productivity,
cost containment and cost reduction assignments intended to allow clients to implement immediately.
● Accounting projects that ensure financial and operational reporting
● Saved dental practice firm $130,000 annually in financing cost in less than 30 days.
● Save athletics facility company $60,000 by revising contract for vendor.
● Delivered $1 million in financing for service firm.
● Developed comprehensive business plan for video internet company
● Developed comprehensive business plan for internet direct marketing company.
● Developed & implemented market strategy for fashion business.
● Delivered marketing and sales plan for hair care company that has delivered record revenue.
CFO/NATIONAL DIRECTOR OF BUSINESS
ULTIMATE ATHLETICS, LLC, Wauconda, IL
2015 to 2017
(private athletic gym chain company)
Direct finance & operations department with 3 direct reports setting organizational wide financial &
operating strategy. Reporting to the President and directly interfaced with Executive Leadership corporate
planning, budgeting & tax planning, with strategic emphasis on managing assets, investments, and
financial operations. Manages technology, human resources, strategy, risk, treasury functions,
administration, operations, & facilities.
● Drove and delivered initiatives that provided $1 million dollars of financing transactions.
● Lead and executed the acquisition of 2 operating companies and one startup.
● Delivered new reporting framework which will drive performance and operating visibility.
● Set up comprehensive cash management system for reporting and forecasting cash flows.
CHIEF FINANCIAL OFFICER
EDUCATORS ADVANCEMENT GROUP, F
rankfort, IL
2013 to 2015
($25 million service organization)
Direct finance department with 5 direct reports setting organizational wide financial strategy and
publishing financial reports. Reporting to the President and directly interfaced with Executive Leadership
corporate planning, budgeting & tax planning, with strategic emphasis on managing assets, investments,
and financial operations. Manages technology, human resources, strategy, risk, treasury functions,
administration, operations, & facilities.
● Drove and delivered initiatives to identify & capture cost savings of $500,000 in just 6 months.
● Successfully engaged vendors to drive down lower operating costs.
● Delivered new reporting framework which will drive performance and operating visibility.
● Set up comprehensive cash management system for reporting and forecasting cash flows.
CHIEF OPERATING OFFICER
2010 to 2013
Love Our Glamour, Inc. (private fashion and accessory corporation) (Homer Glen, IL)
Direct operational personnel of 5 and reporting to the CEO & direct interface with Board of Directors. Led
all operational elements including inventory & vendor management, logistics, product sourcing, finance
department, setting corporate strategy & publishing financial statements. Direct corporate, operational &
strategic planning.
● Managed technology strategy, risk & treasury functions to ensure controls.
● Successfully delivered & managed build out of website and eventual upgrade.
● Drove initiatives to capture record revenue levels.
● Negotiated large transactions, manage warehousing operations and supervised finance
personnel.
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Craig Adkins, MBA
Bolingbrook, IL-, http://www.linkedin.com/in/craigadkins1-
CHIEF FINANCIAL OFFICER
YWCA Inc. of Metropolitan Chicago, C
hicago, IL
2006 to 2010
VICE PRESIDENT OF FINANCE
Information Resources, Inc., Chicago, IL
2002 to 2006
($12 million service organization)
● Drove and delivered initiatives to capture cost savings of $1.4 million over 2 years.
● Effectively negotiated large transactions, leases, health insurance, capital projects.
● Increased revenue by creating economic models that assist in driving revenue opportunities.
● Delivered new facilities under budget by 40% and to specifications.
● Developed and delivered upgrade of 30-year old telecommunications system resulting in
significant improvement in efficiency $100,000/year savings.
(Mosaic Info Force Subsidiary, a $45 million national field marketing services company acquired
by Information Resources, Inc. in 2005)
● Reduced overhead expense by $2 million by recommending cost savings in administration,
field service delivery changes and staffing cuts.
● Improved sales reporting and analysis by developing management reporting tools that
allowed sales visibility in to low profit products.
CONTROLLER
Tribune Company, Creative Publications Subsidiary, A
lsip, IL 1987 to 2001
($80 million manufacturer and distributor of educational and consumer products acquired by
Tribune Company in 1996, Creative Publications Acquire by McGraw Hill in 2000)
Controller
Corporate Accounting Manager
Senior Financial Analyst
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Performed strong research and analysis, working as senior manager of executive committee.
Coordinated and implemented annual strategic and operating plans including M&A activities that
provided consistent growth opportunities that assisted in driving company valuation from $30
million to $200 million over 10 years for venture capital backed company.
Managed treasury and risk management functions and maintained debt management activities,
including 401k asset management functions which effectively maintained debt covenants for $80
million public offering.
Directed and implemented cash flow and risk management strategies that resulted in annual cash
flow improvements of $1 million by utilizing cross functional teams focusing on accounts
receivable, deposits, invoicing, inventories, and asset management.
Designed sales management compensation system that held managers accountable to
measurable performance standards resulting in annual revenue increases of 20% or more in
some years.
Extensive involvement in due diligence for IPO initiatives, 4 divestitures, 2 acquisitions, one $60
million leveraged buyout, one company disposal, a start-up, $40 million refinancing, a $5 million
bridge loan, and a $200 million corporate sale.
CORPORATE STAFF ACCOUNTANT
Union Carbide, Chicago, IL
1985 to 1987
E D U C A T I O N
MBA, STRATEGIC MANAGEMENT/Human Resources, Booth School of Business, University of Chicago,
Chicago, IL, 1998. BBA, Honors Graduate, ACCOUNTING/Economics, Stuart School of Business, Illinois
Institute of Technology, Chicago, IL, 1985.
REFERENCES AVAILABLE UPON REQUEST
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