Davina Novoselac

With over two decades in the technology sector, I am a seasoned Marketing Operations Manager and a Lean Six Sigma Green Belt professional. My expertise lies in leveraging data to creatively solve problems and optimize marketing and sales performances. At Agiloft, I led the evolution of the marketing tech stack, introduced sophisticated reporting, and refined analytics for targeted growth. I successfully managed the Salesforce launch, enhancing prospecting processes, and bolstered teams with actionable analytics.

My journey with Verizon, spanning 20 years, has seen me thrive in Marketing and Sales Operations, managing national programs and driving significant revenue retention. I excel in data mining, analysis, marketing automation, and retention marketing. Proficient with Salesforce, HubSpot, ZoomInfo, 6Sense, and other tools, I enhance marketing and sales operations. My technical proficiency extends to Excel, Lucidchart, ChatGPT, and Smartsheet.

Key accomplishments include pioneering integrations like HubSpot <> Salesforce, increasing EMEA TAM in HubSpot by 20x, and leading Salesforce enhancements at Verizon, contributing to a $30M revenue retention. As a committed remote worker, I thrive in dynamic environments, consistently delivering results that surpass business goals.

Let's connect to transform your marketing operations with data-driven strategies and technological expertise.