DONNA MARICRIS E. DE LA CERNA
Doña Cristina Subdivision, Banawa Cebu City 6000 |- |-
PROFESSIONAL SUMMARY
I'm an experienced Real Estate Virtual Assistant for 3 years with 6 years working in a real
estate world - office based. I love taking on new opportunities and consider difficult times
a challenge for me to grow. I do take the task seriously and am dedicated to my work
career. A good team player who works collaboratively and effectively communicates with
all levels of staff.
KEY SKILLS
● Lead Generation
● Social Media Management
● Email Management
● Customer Service (phone and face-to-face)
● Management / Supervisory
● Transaction Processing
● File Management
● Calendar Management
● Loan Processor (banks and govt. agencies)
● Supervisory
● Marketing and Sales
● Personal Assistant
● Home Rentals Management
Software Skills: MS Word, MS Excel, Gmail, Google Sheets, Google Docs, Google
Calendar, Canva, Zillow, Realtor, Linkedin, Fb, Kunversion, Trello, Ring Central, Mail Chimp,
Dotloop, Eventbrite, MLS, Homebot, Planoly, Mojo
PERSONAL ATTRIBUTES
● Effective Communication Skills
● Honest and Reliable
● Flexible
● Time Management
● Good Team Player
TRAINING AND SEMINAR-WORKSHOP
● Digital Marketing
FVA Academy, Online Coaching Session
August to present
● Real Estate Virtual Assistant
FVA Academy, Online Coaching Session
August to September
● SEO in Depth Course
FVA Academy, Online Coaching Session
September - October
● Excel Training
Gallery Board Room, Upper Penthouse Park Centrale Tower, I.T Park Lahug Cebu City
(July 27-28, 2018)
● Emotional Quotient
CLI PKS Room, 10th Floor Park Centrale Tower I.T Park Park
Lahug Cebu City ( June 30, 2018)
● Lean Management
CLI PKS Room, 10th Floor Park Centrale Tower I.T Park Park
Lahug Cebu City (February 10, 2018)
PROFESSIONAL EXPERIENCE
Real Estate Virtual Assistant
HardSmart | April 2021 - Present
● Create Contracts for Buyer/Seller Agent in Dotloop
● Personal Task (Handles personal stuff such as making appointments, managing her
financial transaction, handling all her concerns
● Vacation Rental & Direct Booking Site Engagement (I’m a co-host for her rental vacation
business-handles guest’s concerns and overall manage her rentals
● Run MLS (Auto Search/Showing Time/Auto Email/CMA)
● Kunversion (Lead Generation) - Checked daily messages for the new leads/ Touching base
with old leads / Added manual leads and modified lead information
● Data Searching Pull Out details from PRC
● Managed emails and calendar
● Uploading and scheduling Instagram posts in Planoly
● Managed Lead in Kunversion and Homebot system
● Communicate agents and persons to contact through RC
● Marketing Platforms: Mailchimp, FB, Creating Blog using Kunversion, Making Graphics and
layouts in Canva, Wix Site
● Other tasks are assigned from time to time, especially for the personal stuff
Real Estate Virtual Assistant
Hardsmart Va I February 24 -March 21, 2021
● Managed Social Media Account
● Data Entry / Web Research
● Auto-Search in MLS
● Zillow Update and Listings
● Google Suite Management
● Other tasks assigned
Real Estate Virtual Assistant
Vacant Land Place | January 08 -February 09, 2021
● Data Entry / Web Research
● Social Media Management
● Weekly Reporting
Real Estate Virtual Assistant
KELLER WILLIAMS – HAMILTON HOME GROUP (October 21, 2020– December 14, 2020)
● Lead generation/Follow Up texts and emails
● Database/Lead Management: adding/deleting leads, setting up reminders,
implementing drip campaigns, updating client info, creating listing alerts,
email/text blasts
● Calendar Management
● Research and pull Expired, FSBO, & Absentee Owner listings ∙ Update/Enhancing
websites with listing information, status, and photos (Zillow) Prepare Buyer,
Pre-listing, & Listing consultation packages
● MLS: input listings, update property status
● File Management: manage files for active, pending, & closed client files
● Light Graphics work: design flyers/digital marketing materials
● Recording webinars when needed
● Maintaining and improving the Instructions/Operations Manual weekly ∙ Attend
ongoing training on business tools, business growth strategies, etc
PRIMARY HOMES INC. (2018 – 2020)
Leasing Management Officer
● Management and Supervisory: Managed 101 leasable units and Supervised 6
housekeepers and 1 Dormitory Admin. Maintaining the units in good condition and
presentable to rent. Monitoring department’s quota, revenue growth, and
occupancy rate.
● Marketing and Sales: Conduct Product Knowledge Seminar (PKS) to our partner brokers
and agents by promoting our leasable units and doing realty visits and prospecting
simultaneously.
● Administrative Works: Generates accurate rent proposal, contract of lease, move-in
checklist, and move-out checklist form in accordance with procedures and timelines. •
Transaction Processing: To review and validate documents of prospective tenants.
Created customer records through our Netsuite System, in our database file, and
registered our tenants to the building admin.
● Customer Service: Handle tenants’ complaints, brokers, and agents in a positive way.
Assist them during viewing, move-in, and move-out.
● Reports: Generates weekly reports for the revenue growth and concerns of our
department.
CEBU LANDMASTERS INC. (2016 – 2018)
Documentation Associate
● Managing of Accounts: Handling 680 condo units exclusive of parking slots. Make sure to
take out all the accounts on the target date of completion of the condo project. ●
Transaction Processing: Facilitate the loan process through a financing institution and I will
be the one to process either in bank or pag-ibig (depending on the client’s preference)
● Administrative Works: Generate Contracts of Sell, Pag-ibig documents of clients,
facilitate the bank loan requirements such LOG & Bank of Guarantee.
● Customer Service: Answering emails and phone calls, will give updates to clients on
their loan status
● Reports: Generate monthly reports depending on the management’s request. Set
monthly projections or targets for accounts to be taken out. Attend monthly
coordination meetings.
AMICASSA PROCESS SOLUTION INC. (AYALA LAND COMPANY) -)
Sales Documentation
● Receiver/Releaser-)-responsible for the receiving and releasing of documents,
updates monitoring, and other tasks assigned from time to time. •
Typist-)-responsible for reviewing and making contracts, updating monitoring,
and other tasks that may be assigned from time to time that is deemed necessary for the
accomplishment of project deliverables.
● Titling/Collator -)- collates the necessary documents for endorsement of
accounts, ensures collated documents are complete, updates the monitoring system,
completion of work items, and other tasks that may be assigned from time to time that
is deemed necessary for the accomplishment of project deliverables.
METROPOLITAN BANK AND TRUST COMPANY (June 05, 2013-November 15,2013)
Office Clerk
● Assist the auto loan application of customers.
● Encoding customer data through the use of a manual typewriter.
DATA ENTRY – PART-TIME -)
• Update and maintain the information on computer systems and archives. •
Utilizing various search engines like google and collecting requisite
data/information.
EDUCATION
TERTIARY: Salazar Colleges of Science and Institute of Technology
211 N. Bacalso Avenue, Cebu City 6000
Bachelor of Science in Business Administration major in Marketing
Management- - Cardinal Vidal Scholar / Academic Excellence SECONDARY:
Santa Ana Academy
Poblacion, Barili Cebu- ESC Scholar / With Honors
PRIMARY: Maghanoy Elementary School
Maghanoy, Barili Cebu- Third Honor with Special Awards
CHARACTER REFERENCES
ENGR. DAN MARVIN ESTRADA BEJER
Building Engineer/PCO – Cebu Landmasters Inc-
KHATE FLORENCE VELIGANILAO
Documentation Officer – Cebu Landmasters Inc-
JOANNA F. SALAZAR
Dean of Commerce – Salazar Colleges of Science Institute Technology
211 N. Bacalso Avenue, Cebu City
