Gene Schastnyy
Ternopil, Ukraine,-, -, Linkedin
______________________________________________________________________
Summary of Qualifications:
-
Over 9 years of digital marketing experience
Automation geek
A/B testing wizard
Onboarding master
Professional Experience:
LTVplus.com (08.2021 - 08.2022)
Location - Remote
Done-For-You Customer Support Service provider
Senior Marketing Manager
- Digital marketing and SEO strategy for:
- LTVplus.com
- Taskdrive.com
- Hosted the biggest webinar in the history of the company
- Developed a go-to-market strategy for RecoverPayments.com and an content
strategy for the period after the launch
- Automated routine processes in Hubspot, reduced the possibility of human error for
the Sales Team working with Hubspot objects
- Set up a constant lead flow for the sales team across the managed brands
Shortlist.io (04.2018 - 08.2021)
Location - Remote
Marketing agency
Senior Marketing Manager
- Marketing consulting to:
- Albacross - CRO, Content Strategy, SEO, Content Promotion, Link Building,
User Onboarding Setup, Product Hunt Launches
- Support Hero - Onboarding Audit and Setup
- DragDropr - Onboarding Audit and Setup
- Better Proposals - Onboarding Audit
- Matt’s Flights - Email Optins CRO, Content Promotion, Link Builing.
- DaoCloud - Link Building, Email Marketing Setup
- LessChurn - Onboarding Audit and Setup, Customer Development.
- Capna Systems - Content Strategy, SEO, CRO, User Journeys, Lead
Generation, Content Promotion
- The Art Of Charm - Onpage SEO, CRO, Funnel Setup
- Sisters Of The Valley - Content Strategy, CRO, Email Marketing, Event
Marketing, SEO
- Buildfire - SEO, Link Building
- Hoppier - CRO, Paid Acquisition Strategy
-
Improved existing blog content for Albacross that doubled the organic traffic.
Doubled the conversion rate of the key landing page for Albacross and increased
conversion on the Pricing page by 55%
Built a customer onboarding system for Support Hero, DragDropr, Albacross,
LessChurn
Improved email open rates by 15% for Matt’s Flights
Created content asset for Albacross that provides 40% of organic traffic to the
website
Tripled organic website traffic and doubled the incoming leads for Capna Systems
Doubled newsletter opt-in rate for Sisters Of The Valley
Gained $42k (an average month is $60-80k) in sales during 4 days of Black Friday
sale for Sisters Of The Valley
Improved a conversion rate for landing pages at Hoppier by 30-50%
NinjaOutreach (08.2015 - 04.2018)
Location - Remote
A complete blogger outreach and influencer marketing software
Marketing Executive and Partner Manager
- Run the Black Friday/Cyber Monday promo that raised the MRR by 10%
- Run the Product Hunt launch for the NinjaOutreach to the Top 2 of the day
- Reduced revenue churn by 7% after redoing the onboarding and changing the
customer cancelation process
- Took part in the partner launch for the third party tool and generated more than $4k in
sales in 4 days with a 5 step email sequence
Orange35 (03.2015 - 11.2015)
Location - Ternopil, Ukraine
Custom web development services for B2B
Chief Marketing Officer
- Established the lead generation processes on the website.
- Reduced the site loading time
- Increased blog traffic by 20%
- Created the marketing and content strategy
MagneticOne (11.2013 - 04.2015)
Location - Ternopil, Ukraine
An innovative IT company that provide online SaaS services for e-Commerce (B2B)
Marketing Manager and Partner Success Manager
- Joomla! website administration
- Creating content for the company blog and third-party resources (articles,
infographics, tutorial videos, presentations, landing pages)
- Analysis of previously performed activities in order to increase ROI
- Searching and collaborating with industry partners and resellers
Education:
Master of International Economy, Ternopil National Economic University,
Ternopil, Ukraine.
Hubspot Academy, Inbound Marketing program, Email Marketing program
Additional Information:
Languages: English - fluent; Ukrainian - native speaker.
Calendar Link: https://calendly.com/shastnyy
