Fatima Tahir

Fatima Tahir Agency Success Manager | Marketing Consultant - - LinkedIn Profile Digital Marketing Specialist Summary A digital marketing professional and diverse leader with 3+ years of experience generating revenue via digital marketing campaigns for Agencies Like BWG, Arm Strong Digital, Birddog, XPanda Media etc. Worked with several departments in an Enterprise to spearhead agency success operations resulting in an 90% increase in client retention. Passionate about building and growing agencies to their full potential by helping them build great teams, increase productivity and generate strong online presence. EMPLOYMENT & EXPERIENCE Agency Success Manager November 2021 - October 2023 Globital Marketing Australia Responsible for the management of marketing tech stack initiatives, while strategizing to generate quality results and building digital agencies as brands. flow aimed at improving overall company growth. Managing Client operations that includes collaborating with teams and clients to optimize marketing campaigns in the way that the clients would be most benefited and working with them to make their experience with company easier and exceptional. Developed overall implementation and problem solving approach, proposal plan, digital measurement tools integration and service strategy for all proposals increasing the company's productivity rate by 10%+. Generated Audits for CRO, SEO, Social media management, Social media advertising, PPC, Web development departments for newly onboarded agencies to convert/nurture into long-term potential partnerships. Digital Marketing Specialist June 2021 - November 2021 Globital Marketing Australia Owned the marketing funnels project and met 100% of the project deadlines by proactively identifying insights for the internal digital measurement tooling team resulting in an exceptional customer experience for every client. Excellent understanding of how all digital touchpoints (social media, paid campaigns, emails, etc.) can feed a lead gen pipeline. Developed and executed 35+ digital marketing campaigns across paid search, display, and programmatic marketing channels for a B2B digital marketing agency, resulting in a 35% increase in lead conversions. Analyzed website performance metrics and made content optimization recommends for marketing that enhanced customer web properties and derived SEO, resulting in 60-80% increase in website visitors. September 2020 - June 2021 Social Media Ads Executive Globital Marketing Australia Coordinated with the team leader, design and CRO team to define digital advertising strategy for new products and services and enhance market penetration. Managed digital marketing campaigns for 25 client accounts within several industries generating 3x annual revenue, which included emails, landing pages, Ads, forms and reports within the Marketing Automation Platform. Managed and communicated with clients to ensure 100% customer satisfaction with existing product lines and services. Conducted competitor research to enhance digital campaigns, which included refining marketing initiatives to align with target audiences. Drove end-to-end digital marketing campaigns for organizations, analyzed KPIs, and coordinated with marketing teams to define customer retention strategy Education Bachelor's in Computer Science Virtual University SKILLS Business Suite Sendible & Canva Google Adwords Go High Level & PipeDrive SEM Rush Keyword Planner Marketo & Salesforce Sales Navigator Certifications Facebook /Instagram Advertising & Google Advertising (Certified by Skillup) Email Marketing Certified (Certified by Hubspot Academy) SEO Certified (Certified by Hubspot Academy)