Heritage Elizabeth Akangbe

Heritage Elizabeth Akangbe Content Marketing Manager Nigeria portfolio With a passion for storytelling, I've honed my skills in digital marketing for almost 5 years. I excel at connecting brands with their audiences through compelling stories. Every project I choose aims to make a positive difference. In my career, it's not just about work; it's about helping people and making an impact. Experience Areas of expertise Copywriting Content Marketing SEO Optimization Email Marketing Social Media Management Graphic Design Video Editing Content Marketing Manager Website Management Annie Yang Financial Corporation · 2023 - Present Project Management I manage all marketing-related responsibilities for a brand transitioning into the career industry from the finance industry. Highlights: Developed and executed a successful content strategy for a major book launch, leading to 2000+ sales in five days. Developed email marketing strategies using ActiveCampaign to boost the sale of the company's products (books) Create various SEO-optimized forms of content, such as website content, blog posts, and social media content, to increase website traffic and boost authority. Technical Skills Google Analytics 4 Google Search Console Semrush Mailchimp Active Campaign Hootsuite Content Writer and Social Media Manager HubSpot IELTS Daily · 2021 - 2023 Wordpress I was responsible for social media content creation and management for a company in the online education industry. I managed the company’s YouTube, Instagram, and Facebook accounts. Squarespace Highlights: Adobe Premiere Pro Developed and executed content strategies that increased the followings on the company’s social media accounts by over 600,000 in 18 months. Created content for social media posts that got over 10 million views and half a million likes Managed over 30 content creation projects for the company’s app. Adobe Photoshop Canva Certifications Google Analytics Content Writer (Freelance) Google Digital Academy | 2024 Upwork · 2019 - 2020 Content Marketing I elevated brand visibility and engagement by creating compelling, SEOoptimized content across various platforms. HubSpot Academy | 2024 Highlights: Created over 100 pieces of content across different content formats. Managed content creation for multiple clients simultaneously, sticking to strict deadlines and maintaining a 100% satisfaction rate for quality. Implemented feedback loops with clients to refine content strategy. Email Marketing HubSpot Academy | 2024 SEO HubSpot Academy | 2024