Ieva Melke

I have worked as a full-stack marketer for a while now. The tasks included lead generation, SEO, marketing automation, content marketing strategy and creation, event marketing, social media, public relations and web content development.
In my most recent role as Chief Marketing Officer, I was involved with all different types of marketing activities. Nevertheless, I found out that communications, social media and content strategy and creation is the closest to my heart. I believe in building a strong brand through different marketing materials and activities like email nurture flows, variety of content and social media. It is essential to establish a trust between company and prospect in order to increase the customer lifetime value and avoid churn.
My strengths lie within understanding the business goals and being able to translate them and tie together with marketing activities and sales. I believe in well done job.
Looking to join a team that feels strongly about company's culture and helping their clients to solve a problem or add value. I strive in an environment where I can hustle and spread the enthusiasm about whatever needs to be done and reached.