Inês Ferreira
Communications Specialist
Phone: -
Professional Experience
About me
I am Portuguese, 24 years old and am
living in Berlin since July 2019.
I have gathered 1.5 years of
experience working in a multicultural,
fast-paced and high-growth
environment, a B2B startup business
in the financial services industry.
I had the opportunity to run a
communications department
independently, from strategy planning
to execution.
Technical Skills
Google Suite Tools; Google Ads; MS
Office; Mailchimp; Asana; LinkedIn
Jobs; LinkedIn Ads; Facebook Ads;
Hootsuite; Canva; Pipedrive; Slack
Content marketing; email marketing;
digital marketing; social media
marketing; media relations; marketing
campaigns; B2B Banking and Tech
marketing vertical
Achievements
More than doubled a company's
LinkedIn followers from 60 to 2k within
a year, surpassing in 20% one of their
primary competitors
Worked alongside banking C-suite level
Junior Communications Manager
Elucidate GmbH | Berlin, Germany
July 2019 - October 2020
Developed Elucidate's digital strategy from scratch:
Coordinated Elucidate's social media platforms and executed
relevant ad campaigns;
Created tailored content and calendarized social media posts;
Complimented existing content with contextualized third party
content, aimed at increasing brand awareness and building win-win
relations;
Planned and executed multiple marketing materials including blog
publications, newsletters, infographics, award submissions, webinar
and speaking engagement presentations, website content and press
releases;
Planned and organized Eluicidate's exhibitions on large global banking
industry events
Performed regular press monitoring and SEO analysis;
Managed and implemented PR and marketing campaigns, including a
strategic response to the COVID-19 pandemic;
Developed PR news' outreach strategies and engaged with relevant
media outlets for media coverage (Business Insider);
Defined and managed comms budget for 2020;
Collaborated closely with the CEO and CPO for communications
strategy alignment and implementation;
Supported the Business Development team on sales lead qualification
and research on a variety of international financial institutions.
Front Desk Operations Manager
Fidelidade Insurance SA | Lisbon, Portugal
June 2018 - June 2019
Managed conference rooms' allocation and setup;
Controlled logistics for internal events;
Welcomed and interacted with C-suite level executives daily;
Managed internal and external communications by email and phone;
Supported staff in daily tasks;
Connected with multiple stakeholders to maintain inventory stock.
executives across multiple regions on
Education
planing and executing relevant
marketing campaign strategies to drive
inbound leads
Connected and cooperated with
B.A. Public Relations and Enterprise Communications
Escola Superior de Comunicação Social (ESCS) | Lisbon, Portugal-
journalists from Forbes, Business
Languages
Insider and Reuters on press coverage
publications
Email:-
Portuguese - Native
English - C2
German - A1