ABOUT / Isabel Bonilla
THE SHORT OF IT:
I can help you refine and create aesthetic concepts for brand
campaigns or editorial projects, coordinating photoshoot production,
art direction, styling and graphic design.
THE LONG OF IT:
As a senior Graphic Designer, I take the concepting and aesthetic
execution of editorial or commercial shootings. I am the eyes of the
brand/client across digital and print channels. According to each
project, I articulate the team’s vision to build realistic budgets and
timelines, I source garments, locations and props, I organize castings
and so on. In general, my role is to follow up the ideas from the
beginning to a final impeccable execution.
With more than a decade of experience, I find joy in helping brands
articulating their “mood”. I am passionate about bringing stories to
life through modern copy, graphic design and strategy.
When I am not “mood boarding” for a project, you can find me doing
Pilates to keep my body and mind always flexible!
Isabel Bonilla ·-· @lafoto_grafica
Working Experience
before Lafotográfica
ART DIRECTOR
Crystal S.A.S. Fashion industry.
Medellín, Colombia. May 2008 - September 2015.
Brand concept, shooting coordination, brochure design.
GRAPHIC DESIGNER
Hermeco S.A. Offcorss. Fashion industry.
Medellín, Colombia. May 2007 - May 2008.
Display design and visual merchandising.
GRAPHIC DESIGNER
Rapp Collins Buenos Aires. CRM advertising agency.
Buenos Aires, Argentina. March 2016 - May 2006.
CRM mailing design.
MARKETING DESIGNER
Waterwerks Australasia. Homedecor industry.
Melbourne, Australia. March 2004 - January2006.
Packaging and printed media design.
GRAPHIC DESIGNER
Rapp Collins Medellín. CRM advertising agency.
Medellín, Colombia. April 2003 - October 2003.
CRM mailing design.
GRAPHIC DESIGN INTERN
Grupo Éxito. Retail industry.
Medellín, Colombia. June2001 - December 2001.
POP & POS design.
Volunteer experience
ARTS TEACHER
Casa de la Chinca. NGO.
Medellín, Colombia. February 2007 - November 2007.
ARTS TEACHER
Corporación Presencia Colombo Suiza. NGO.
Itagüí, Colombia. August 2006 - December 2006.
ENGLISH TEACHER
Involvement Volunteers Association. NGO.
Buenos Aires, Argentina. February 2006 - March 2006.
GRAPHIC DESIGNER
RMIT Association of International Students.
Melbourne, Australia. January 2004 - December 2004.
Teaching experience
LECTURER AT ENGINEERING DESIGN
Universidad EAFIT.
Medellín, Colombia. January 2008 - December 2008.
Graphic design principles applied to strategic product and
brand design.
Education
ART DIRECTION FOR TELEVISION AND CINEMA. Diploma.
UPB. Medellín, Colombia. 2017
FASHION STYLING FOR PROFESSIONALS. Summer course.
Central Saint Martins UAL. Londres, Inglaterra. 2015.
VISUAL COMMUNICATION Diploma.
RMIT University. Melbourne, Australia. 2004.
GRAPHIC DESIGN. Bachelor Degree.
UPB. Medellín, Colombia. 1997 - 2002.
HIGHSCHOOL EDUCATION. Arts enphasis.
San José de las Vegas. Medellín, Colombia. 1996.
Skills
SOFTWARE
Adobe Illustrator, Adobe Photoshop, Adobe Indesign, Microsoft Office.
LANGUAGES
English for Academic Purposes
RMIT English WW. Melbourne, Australia. Nov 2003 - Enero 2004.
Spanish
Native language
Distinctions
#imaginaelposconflicto · Presidence of Colombia
Finalist project. Post Conflict Corporation Office branding. September 2016.
Las Talegas - Design for eveyone.
Published project. Proyectodiseño Magazine Ed.46. December 2006.
RMIT Academic schedule cover design contest. RMIT University.
Winner project. 2004.
Academic distinctions
Academic excellence. 1998.
Best project. 1999.
References
Felipe Espinosa
Creative Director
Mobile: - ·-Dora Zuluaga
Marketing Manager
Mobile: - ·-Eliana María de Greiff
Creative Director
Mobile: - ·-