Monitored and measured the effectiveness of communications through social media
Ensures brand consistency in marketing and social media messages by working with various stakeholders, including advertising, product development, and brand management
Provides training and guidance to the stakeholders during escalations.
Collects customer data and analyses interactions and visits, plus uses this information to create comprehensive reports and improve future marketing strategies and campaigns
Reports progress to senior marketing management
Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram
Researches and monitors activity of company competitors
Creates and distributes engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages
Was the social media resource for the employer brand and worked with stakeholders across the business
Ran campaigns for stakeholders, mass media advertising
Regularly reported out team’s performance against goals and action plans taken to ensure that all team members are aligned to key metrics and goals
Conducted daily/weekly individual feedback with investigator to coach on performance on metrics as well as understand aspirations and challenges and coach on developing for the future
Accounted for performance management, increased availability and adherence, and retention strategies
Acted as primary point of contact for on-the- floor issues related to investigations
Lead employee engagement initiatives, including all - hands meetings and employee survey results
Proposed ideas for new metrics and tools.
Owned data collection and reporting for deep dives and escalations as and when required.
Interacted with peer managers across the same functional areas to deliver against priorities.