Joao Pacardo

JOAO FRANCIS PACARDO - |-| joaospaces.wixsite.com/joaospaces 1208 Vista 309 Residences, Katipunan Avenue, Loyola Heights, Quezon City As a dedicated and hardworking Business Administration graduate from the University of the Philippines Diliman, I am eager to gain practical experience and build my professional network. I am committed to pursuing growth-driven strategies and continuously improving my skills to make a meaningful impact in the business world. Education University of the Philippines Diliman - Quezon City, Philippines Aug 2019 - Jul 2023 Bachelor Degree in BS Business Adminstration, 1.31/1.00 Consistent University Scholar (GPA= <1.45) since 2019 Magna Cum Laude (CGWA of 1.31) Experience Freelance Sep 2022 - Dec 2023 Social Media Manager Designed and executed an extensive content calendar to efficiently schedule and publish social media posts across multiple platforms for various clients. Directed seamless customer engagement processes from initial contact to successful transactions, achieving 2000% increase in sales for a client and consistently maintaining a 5-figure monthly gross revenue within a dynamic operational setting. Delivered comprehensive, client- facing reports on social media performance metrics, offering valuable insights and strategic recommendations for optimization and future growth. Aboitiz Data Innovation - Singapore Jul 2023 - Oct 2023 Marketing Intern Drove a dynamic digital marketing strategy on LinkedIn, encompassing content pipeline development, creation, and distribution, culminating in an impressive 140-150% surge in follower growth and achieving over 1000% growth in impressions. Proactively monitored media coverage for official press releases across the APAC region, overseeing the management of the company's newsroom on its official website for maximum outreach and impact. Collaborated closely with cross-functional teams to maintain brand coherence and foster effective communication. UP Junior Finance Association - Quezon City, Philippines Feb 2022 - Jun 2022 Philippine Financial Summit 2022 Chairperson for Enablers Led two teams, Content and Procreate, in the strategic planning and flawless execution of a highly successful three- week virtual event, attracting over 500 participants and delivering a seamless and engaging experience for all attendees. Spearheaded the development and administration of the official PFS social media strategy, achieving a remarkable 75,000+ page reach and 6,000+ total engagements, substantially amplifying the event's online presence and reaching a wider audience. Managed the development of the PFS website, featuring a curated selection of financial learning materials for the event participants, providing a user-friendly platform for attendees to access valuable information. UP Career Assistance Program - Quezon City, Philippines Jul 2021 - Jun 2022 Brand Development Officer for Communications Crafted compelling and engaging social media content for UP CAP Capture and Career Fair, driving heightened visibility and interaction across diverse platforms. Monitored and analyzed social media engagement metrics for various events, providing insights and recommendations to optimize future campaigns. Managed and curated the organization's brand insight database, guaranteeing precise and pertinent data for strategic and informed decision-making in brand development. UP Junior Finance Association - Quezon City, Philippines Aug 2021 - Dec 2021 Director for Web Design Led a team of 4 in creating, designing, and maintaining the UP JFA website for various departments, having over 100 unique website visits. Collaborated with the organization's stakeholders to develop website goals and strategies that align with the organization's mission. Developed and maintained the organization's visual identity guidelines, ensuring consistency and coherence in all website design elements and materials. Skills and Others Hard Skills : Project Management, Digital Marketing and Planning, Graphic Design (Adobe Photoshop, Adobe Illustrator, Canva), Microsoft Office (Word, Excel, PowerPoint), Google Workspace (Docs, Sheets, Slides), Social Metrics and Data Analysis, Writing (including technical writing and copywriting), Social Media Management, Sales, CRM (Hubspot, Asana), Wordpress (Basic) Soft Skills : Communication (verbal and written), Teamwork and collaboration, Creativity, Motivation and drive, Adaptability, Resourcefulness, Problem-solving Language: Filipino (Native), English (C2/Advance)