CV
Kirsty Jean Pike
PERSONAL DETAILS
Currently based in Cape Town,
relocating to East London in August 2019
Valid driver’s license
Own reliable car
ABOUT ME
I am an organised, creative, eager to learn person
whose background is in the Marketing industry. I enjoy
working with people and learning from them. In my
spare time I enjoy being outdoors, spending time with
family and friends. I moved from a Publishing company
to a Property/IT company and next to a Rawson
Property franchise to take up a role as a Rental Partner.
I saw a need for a marketing person within the franchise
and put forward a proposal of taking over that role
based on my experience. I have had the opportunity of
being in this role for over a year and it has been a
rewarding challenge seeing how things have changed
since taking over the role.
SKILLS
Strong organisational skills
Marketing and promotions management
Digital marketing
Content marketing
Campaign management
Social Media management
Event management
Planning focused
Creative (experience with Canva)
Customer service-orientated
Deadline focused
Team player
People-person
Property-related knowledge
WORK EXPERIENCE
Marketing Coordinator (April 2017 - Present)
Rawson Properties, Claremont
My responsibilities include promoting the brand and the specific
franchise (Claremont), assisting with loading properties on our online
system where needed, as well as quality control of each of the agent's
listings. I manage the corporate social investment opportunities, staff
functions/team building, and I provide overall assistance to all the
agents in the franchise regarding any queries in terms of leases,
listings, photos, logbooks etc. I have built up the franchise’s Facebook
page and created and maintained the Instagram page; relevant
advertising included. I assisted in helping to improve the maintenance
side of the rental business – I came up with an idea of how to best
manage the many maintenance jobs our agents receive. The process
has had a positive effect all-round.
www.facebook.com/rawsonclaremont
www.instagram.com/rawsonclaremont
Rental Partner (Jan 2016 - Jun 2017)
Rawson Properties, Claremont
I managed a property portfolio of various properties within and
around Cape Town. I was responsible for sourcing new properties,
managing the owner's expectations as well as the tenants, marketing
the properties on various platforms, showing the various properties
(liaising with tenants, owners and applicants), receiving applications completing the various checks, managing maintenance requests,
drawing up leases, loading property details and payments and more.
Marketing Account Manager (July 2011 - Jan 2016)
Korbitec (now called LexisNexis)
I started at Korbitec as a Marketing Coordinator working across the
various products. I was later promoted to the Marketing Account
Manager on the WinDeed account where I looked after the marketing
in general, including, digital marketing (campaigns – digital, email,
creative), SEO and Google Adwords campaigns, updating of the
website when required including online campaign management, as
well as working with a film crew on two occasions. I worked with the
internal and external designers as well as our printers, our Customer
Relationship Managers, managed the Social Media pages and
organised various training/promotional items.
Award: Commitment Recognition Award | Service - for making the
difference for the Company’s customers
EDUCATION
WORK EXPERIENCE CONT.
Promotions Coordinator (Mar 2008 - Jun 2011)
The Complete Digital Marketing Course (2019);
Udemy.com – in progress of completing
Ultimate Google Ads/Adwords Course (2019);
Udemy.com – in progress of completing
Social Media Marketing Mastery (2019);
Udemy.com
Rawson Proficiency Course - Sales (2019); Cape
Town
Rawson Proficiency Course – Rentals (2016); Cape
Town
Copywriting for Online Marketing Short Course,
2014; Get Smarter – University of Cape Town, Cape
Town
Diploma in Events Management (part-time), 2007;
Cape Peninsula University of Technology, Cape Town
Postgraduate Diploma in Management: Marketing,
2005; University of Cape Town, Cape Town
Bachelor of Social Science in Organisational
Psychology and Psychology, 2002 – 2004; University
of Cape Town, Cape Town
REFERENCES
Leigh Stefanski: Marketing Director at
Now Boarding (previously Marketing Manager at
Korbitec);-
Sally Dowling: Previous Marketing Manager at
Getaway Magazine, Ramsay Media;-
Celia Gilloway: Owner of Events by Celia (previously
Events Manager of Wine Magazine);-
Getaway Magazine, RamsayMedia
My responsibilities included PR support including sourcing and sending
gifts to select media representatives, sales promotions, exhibition
assistance including stand design and management thereof, identifying
value adding opportunities and ideas for once off promotions/events,
organizing what is required such as suitable branding, back copies, etc. I
also had to identify sampling opportunities (plus the management and
co-ordination of the various requests), and suitable bulk sales on a
monthly basis. General marketing support and management of other
Getaway competitions (editorial) plus the sourcing of prizes for Annual
Getaway Gallery as well as the management of prize distribution to the
monthly winners.
Office Manager (Oct 2007 - Oct 2008)
Getaway Magazine, RamsayMedia
Maintenance of the Mailbox and answering email queries, general
admin around the office, correspondence with editorial column
competitions, processing accounts (budgets and invoices), maintenance
of photographic equipment, public relations, updating of website index
on a monthly basis, magazine distribution around the floor, library and
video management.
Events Manager Assistant
(Jan 2007 - Sept 2007 & Apr 2006 - Aug 2006)
WINE magazine, RamsayMedia
Temporary position: Assistant to Events Coordinator as well as the team
in general with respect to in-house wine tastings, events/shows, books,
sourcing of information, wines and general assistance.
Marketing Assistant (Sept 2006—Dec 2006)
Spectrum Communications
General assistance in the office, organization of the company end of
year function. (4-month contract position)
