MARA DOWER
- Wesley Chapel, FL -www.linkedin.com/in/MaraDowerInc
Tech-savvy professional with 10+ years of experience managing projects in the healthcare and consumer field.
Seeking to leverage technical and non-technical experience along with my leadership skills to improve performance,
and service quality through project implementation and completion.
SUMMARY OF SKILLS
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Timeline & Budget Monitoring
Training & Development
Meetings Facilitation
Tableau, Qlik, SQL, Cloudera
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Microsoft Project, Visio, SP
Cost Avoidance & Reduction
ITIL Project Lifecycle
Market & Industry Research
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Agile & Scrum Process Knowledge
Data Analysis & Reporting
Microsoft Office Suite, Google Suite
SAP, AWS Redshift, ServiceNow
EXPERIENCE
DIGITAL MARKETING CONSULTANT, Tampa, FL
09/2015 – Present
AyD Marketing
• Lead and oversee SMM, SEO, SEM, and advertising contractors to ensure timely completion of marketing
tasks.
• Develop, execute and optimize paid and organic marketing strategies including campaigns for brand
awareness, customer engagement, event promotions, and sales conversions.
• Collaborate with cross-functional teams to create A/B testing, enhance design, readability, usability, content
and conversion points of websites and web properties.
• Maximize marketing performance using inbound marketing, social media, on-page SEO and content
strategies.
• Managed budget and analyze performance to identify trends and adjust campaigns as necessary to produce
the most optimal ROI.
• Execute, oversee and monitor the performance of ads, funnels, email strategies, content strategies and
follow up sequences.
• Manage various tasks including process documentation, building reports and act as a liaison to staff and
clients.
• Conduct extensive research to find patterns, trends and make recommendations based on the client’s
products/services and industry needs.
SENIOR SPECIALIST, GLOBAL PERFORMANCE REPORTING, Tampa, FL
07/2016 – 08/2018
Johnson & Johnson
• Led and collaborated with cross-functional global teams (technical &non-technical) to deliver spend, savings,
and employee hierarchy dashboard reporting for departmental leaders to improve overall efficiency.
• Assisted the Supply Chain organization overall spend, savings costs avoidance and reduction by providing
various data visualization (Tableau & Qlik Sense) reports to track performance.
• Managed team to gather data leveraging SQL, Oracle, SAP, AWS Redshift, Qlik and Cloudera to build crossfunctional global reports.
• Facilitated project kickoff, status updates, risks & opportunities monitoring and process improvement
meetings to ensure successful project facilitation and completion.
• Trained Contracting and Supply Chain members in leveraging Tableau and Excel for internal reporting.
ASSOCIATE MANAGER, ANALYTICS AND REPORTING, Tampa, FL
01/2014 – 07/2016
Bristol Myers Squibb
• Managed the service level agreements governance and compliance of multi-million-dollar service delivery
contracts based on the governance principles set by management and ITIL principles.
• Led and facilitated 3rd party vendor governance meetings to discuss performance and areas of process
improvements.
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Created Tableau dashboards to track performance and facilitated Kaizen events for service level agreement
process improvement.
Analyzed and validated incident management reports in ServiceNow to ensure the accuracy of incident
handling.
Facilitated quality assurance and end-user acceptance testing to ensure configurations, migrations and
upgrade functionality are as expected.
REVENUE CYCLE ANALYST, Saint Petersburg, FL
01/2013 – 08/2013
All Children’s Hospital
• Performed analysis of healthcare claims denials, identified trends to target for greater impact in
improvements of accuracy, timeliness, and efficiency of claims.
• Successfully recovered 1.5 million from claim denials.
• Collected data from internal and external stakeholders for process development and improvement.
SAP DATABASE ADMINISTRATOR, Marietta, PA
02/2012 – 07/2012
GlaxoSmithKline
• Created, tested, managed, and maintained SAP master data within production and development
environment systems.
• Served as liaison for all departments responsible for the authorization of SAP Master Data; gathered and
verified equipment data and maintenance schedules.
• Performed testing of new or upgraded Master Data SAP functionality.
PROJECT COORDINATOR, Baltimore, MD
01/2004 – 02/2012
Johns Hopkins Hospital
• Assisted in the outpatient clinic's deployment of Epic EMR System.
• Supported C-Suite executive, medical and academic professionals in the set-up, development and
deployment of healthcare programs, healthcare policies, educational workshops, internal meetings, etc.
• Created SAP and Oracle reports to track departmental budget, processed payroll, onboarding of staff and
performance of nursing staffing.
• Collaborated with various subject matter experts in creating a new Diabetes Self-Management Support Risk
Assessment Tool to be implemented into the Epic EHR System.
• Managed and facilitated new technology, software implementation and trained staff on best practice use.
EDUCATION
Software Development & Programming, App Academy
06/2020
Energy for Performance, Human Performance Institute
07/2017
ITIL Foundation, Axelos Global
10/2014
Master of Science, Information Systems Management, Keller Graduate School of Management
06/2013
Bachelor of Science, Technical Management, DeVry University
10/2011
