Marilen Regondola

 MARILEN D. REGONDOLA 7 Pangilinan Drive, Project 8, Quezon City1106 • H: - • C: - • - PROFESSIONAL SUMMARY Driven brand and marketing executive with over 15 years of experience with one of the biggest American companies in the Philippines. Offers an extensive array of experience and perspective ranging from account management, customer service, brand and marketing strategy and program execution. SKILLS Basic MS Excel , MS Word, MS PowerpointStrong customer engagement. Persuasive marketing skills. Effective account and project management. Project execution expertise. Market awareness. WORK HISTORY Brand Specialist Chevron Philippines, Inc. - 6750 Ayala Avenue, Makati City09/2010 - 07/2016 Conceptualizes, plans and execute Brand and Marketing programs, campaigns and promotions. Active engagement with Brand partners (Jollibee, HSBC, 7Eleven etc.) suppliers and creative agencies. Conducts evaluation and lookbacks of executed programs, promotions and campaigns. Business Consultant Chevron Philippines, Inc. - 6750 Ayala Avenue, Makati City01/2008 - 09/2010 manage Caltex retail stations - Ensures effective operations of Caltex stations compliant with Caltex operational and Brand standard; Perform accounts recon, inventory monitoring and management and system audits. Executes Caltex marketing and brand programs, promos and campaigns. Card Programs Specialist Chevron Philippines, Inc. - 6750 Ayala Avenue, Makati City06/2006 - 06/2008 conceptualizes, designs and oversees implementation of the various marketing programs to support and sustain the StarCard and StarCash business of Chevron; in-charge of budget allocation, programs prioritization and integration of StarCards/StarCash marketing programs into overall Chevron brand programs, and spearheads partnering opportunities between StarCash and brand offerings of other companies; Sales functions include direct marketing of StarCash and supervision of StarCards sales for the Visayas region. Property Specialist Chevron Philippines, Inc. - 6750 Ayala Avenue, Makati City01/2004 - 01/2006 identifies properties for development of new Caltex Service Stations, as well as re-development of existing stations; competence includes property package offers for new sites and determination of optimal amount of investment for Chevron for properties to be developed. Specific responsibilities are land lease negotiations for new and to be renewed sites for Metro Manila and Northern Luzon. Card Marketing Specialist Chevron Philippines, Inc. - 6750 Ayala Avenue, Makati City12/2000 - 11/2003 manages fleet accounts from solicitation to account maintenance responsibilities include accounts monitoring and reconciliation; implementation of marketing support for the various accounts, determination of appropriate discounting and rebates for qualified StarCard accounts. Medical Representative Johnson & Johnson Philippines - Janssen Division - Ortigas Centre, Pasig City03/2000 - 10/2000 promotes J&J dermatological and gastro-intestinal medications for the province of Cavite. Job entailed frequent visits to hospitals and medical practitioners in the assigned area. In between sales calls, analysis and profiling needs of the target market to boost the products handled. Customer Service Officer AB Card Corporation09/1998 - 03/2000 supervises and oversees team of customer service personnel as team leader. In charge of preparing the monthly reports of the team, assigning service personnel team shifts and monitoring of performance of customer service representative to exceed company's expectations. Customer Service Officer Philippine Airlines11/1997 - 06/1998 Assisted passengers with their boarding requirements. Marketing Executive PGA Cars03/1997 - 11/1997 Pushed for the sale of high end European cars like Porsche, BMW for the select and discriminating luxury car market. EDUCATION Masters: Business Administration The Ateneo de Manila University - Makati City College -2004 Units in Masters in Business Administration Bachelor of Arts: MassCommunication Cento Escolar University - Manila1997 AB Mass Communication SEMINARS & TRAININGS Negotiation Skills - Asian Institute of Management (2004) ¨ Basic Powerful Presentation - Hotel Inter Continental Manila (2003) ¨ Customer Service Training - Kuala Lumpur (2001) ¨ Personality Development (1998) – Phil. Airlines ¨ Capital Stewardship and Organizational Capability Certification – Chevron Philippines Inc. (2006) ¨ Operational Excellence Certification – Chevron Philippines Inc. (2006) ¨ Global Downstream Loss prevention System Training - Chevron Philippines Inc. (2007) ¨ Competitive Intelligence Guidelines Training – Chevron Philippines Inc. (2008) ¨ Information Protection Training – Chevron Philippines Inc. (2008) ¨ Chevron Defensive Driving Training – Chevron Philippines (2008) ¨ Motor Vehicle Safety Trainor Training – Chevron Philippines (2006) Brand 101 - Philippine Marketing Association (2015) Digital Marketing - Philippine Marketing Association (2015) Completes yearly trainings on the following: _ * US foreign corrupt practices act ü *Anti-competition laws ü *Internal controls ü *US Anti-boycott ü *Political contribution and lobbying ü *Conflict of Interest ADDITIONAL INFORMATION Birthday : November 8, 1976 Civil Status : Married Religion : Roman Catholic