MD MOINUL HASAN
SEM Specialist | Marketing Data Analyst
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EXPERIENCE
DIGITAL SKILLS
Sr. SEM Specialist
Advertising Platform
Google Ads
Bing Ads
MS Office
Axilweb Limited
z March 2019 – February 2022
* Dhaka, BD
• Led the $80k spending Google Ads account and helps to increase more
than 50% business revenue.
• Plan and develop campaigns, agendas, budgets, and services according
to customer requirements.
• Devise and evaluate methods and procedures for collecting data, such
as surveys, opinion polls, or questionnaires, or arrange to obtain existing
data.
• Technology Used: Google Analytics, Google Tag Manager, Google Data
Studio, Power BI, Basecamp, SEMRush, Buffer, Hubspot, clickcease.
PPC Account Manager (Independent Contract)
Adsatplay
z Dec 2020 – Current
* Las Vegas, NV
• Plan and execute the PPC campaign on Google for E-commerce and
Shopify store. (Increased 50% to 80% sales client-wise)
• Identify, develop, or evaluate marketing strategy, based on knowledge
of establishment objectives, market characteristics, and cost and markup
factors.
• Analyzing Competitor and finding out the new strategy for upcoming
trends to deliver maximum return on investment.
• Measure and report performance of all campaigns data, and assess
against goals (ROI and KPIs).
• Technology Used: Google Analytics, Google Tag Manager, Slack, Ahref,
funnelytics, Canva.
Digital Marketing Executive
AJRA Technologies Ltd.
z Jul 2019 — Feb 2020
MS Office
(MS Excel / MS Word / MS PowerPoint / MS
Access / Outlook)
Data Analysis
Python libraries
(NumPy, Pandas, Keras, SciKit-Learn, TensorFlow, Matplotlib, Seaborn)
Data Visualization
Power BI
4
Google Data Studio
3.5
Programming
Python
4
R
3.5
Database
SQL/ MySQL
Web Design
3.5
HTML, CSS
Wordpress, Shopify
Graphic Design
Adobe Illustrator
Canva
Creatopy
Project Management
Slack
Basecamp
3.5
4
• Plan and prepare advertising and promotional material to increase sales
of products or services, working with customers, company officials, and
sales departments.
EDUCATION
M.S. in Data Science
4
3.5
CERTIFICATIONS
Google Ads Certification
Technology Learned: Search Ads, Display Ads, Video Ads
Analyzing Data with Power BI
Technology Learned: Power BI
Data Science with Python
Technology Learned: NumPy, Pandas,
Matplotlib, SciKit-Learn, PyTorch, Colab
Introduction to Data Studio
Technology Learned: Google Data Studio
Analytics for Power Users
Technology Learned: Google Analytics
* 2020 – Current
Dortmund, Germany
B.S. in Computer Science and Engineering
z Daffodil International University * 2014 – 2018
Dhaka, Bangladesh
4
5
* Dhaka, BD
• Maintain partnerships with Media/Advertising Agencies and Vendors for
Digital Ad Sales.
z Technical University Dortmund
5
5
PROJECTS
Ð
Breast Cancer Prediction with ANN
Technology Used: Tensorflow, scikit-learn, Jupyter Notebook
Ð
Handwriting Recognition
Technology Used: Tensorflow, KNN, Jupyter Notebook
Ð
Blood Donor Management System
Technology Used: SQL, Xampp, HTML, CSS
PERSONAL INTEREST
Cricket, Travelling, Volunteering, Reading Bengali Novels, Singing
LANGUAGES
Bengali : Mother Language
English : IELTS (Academic) Band Score 6
German : A1
STRENGTHS
Hard-working
Team Player
Quick Learner
Leadership and Mentoring
Project Management & Marketing
Report and Analysis