Meaghan | Winston
Web Producer | Digital Marketer and Strategist | Content Writer
Education
Columbia College, Chicago⼁BA Creative Advertising ⼁August 2009 – May 2013
Skills:
•Professional certifications in Google Adwords and Google Analytics
•SEO, HTML, CSS, Java, Adobe Creative Suite, Email Marketing, Social Media, Content Management
•Custom Management Systems, Craft, Hubspot, Wordpress, Basecamp, Trello, Buffer, MailChimp, Jira
Experience
The Poetry Foundation, Chicago IL
Web Producer & Digital Analyst November 2014-December 2019
•Build, manage, and publish digital content in a Custom Management System including articles, audio poems, podcasts, video, multimedia features, and static pages
•Create and manage newsletters, marketing offers, and other digital materials as needed
•Program and format custom landing pages and templates using HTML and CSS
•Research, prepare, and edit images for features as needed while managing media database
•Conduct quality assurance on website assets as needed including media, links, and more
•Edit pages as needed including dead links, 404 pages, typographical errors, and more
•Work directly with the Digital Project Manager to build and produce content, test website functions, and address technical issues while undergoing a website redesign
•Create and manage the website homepage with multiple weekly updates
•Train others on utilizing CMS and Craft systems; create documentation outlining best practices
•Monitor, utilize, and advise on SEO best practices including URLS, meta descriptions, and more
Red Mango Marketing, Remote
Digital Operations Manager, Project Manager Part time May 2017-Current
•Oversee website redesigns; working with back end engineers to complete project goals
•Advise & train on SEO and Social Media best practices; Develop and execute SEO measures
•Manage Google Adwords and custom dashboards for client reports
•Website management as needed including: quality testing, asset management, and more
Urban Bound, Chicago, IL
Copywriting and Content Intern & Social Media Associate, May 2014-December 2014
Media Education CEE, Prague Czech Republic
Social Media, Web, and P.R. Intern, May 2011 – September 2011