Michael
Seymour
Full Stack Marketing Strategist, Director, and Trainer with 9 years of experience successfully
Marketing Director
pressure. Exceptional interpersonal skills and extensive experience communicating directly with
designing and implementing comprehensive, metric-driven marketing strategies in the b2b and
nonprofit sectors. Experienced both leading and within a team, with proven ability to develop talent
and make tough calls as needed. Demonstrated ability to balance simultaneous projects under
key stakeholders. Conversationally fluent in Spanish.
Personal Info
Experience
Address
8006 Pinedale CV
Jun 2018 -
Director of Marketing
Austin, TX 78757
present
LANDED Travel
Phone
Crafted an end-to-end marketing plan and led a cross-functional international
-
team on a complete rebrand for a world-renown luxury travel consultancy with
annual revenue of $6M. Successfully developed metric-driven content strategy,
E-mail
cultivated new social followings, managed build of new website, and crafted lead
-
funnel responsible for increasing lead volume by 300% and quadrupling organic
LinkedIn
traffic within 3 months of launch.
https://www.linkedin.com/in/michaelseymour-5807aa3a/
Oct 2017 -
Marketing Specialist
May 2018
Lubbock Arts Alliance
Skills
Designed and Implemented Social Media Marketing and PR strategy for a well-
Content Strategy
organization in appearances. Co-designed PR campaign with Mattel Corporate to
known nonprofit. Cultivated media relationships and personally represented
promote halo fundraising event with attendance in excess of 40k people.
Advanced
Social Media Marketing
Dec 2016 -
Co-Founder/Director of Communications
Sep 2018
Lubbock Street Gourmet
Co-founded a charity organization focused on facilitating societal reintegration for
Advanced
homeless population of West Texas. Developed tactical PR and marketing
PPC/SEM
strategy to spread awareness and inspire community buy-in.
Intermediate
Sales Funnel Management
Jan 2011 -
Co-Founder/Marketing Director
Aug 2017
Raider Power Wash
Co-Founded Lubbock's premiere Eco-Friendly Commercial Power Washing Firm.
Worked directly with large national contractors including Lee Lewis Construction
Advanced
on projects in excess of $140M. Designed ground up marketing strategy
SEO
achieving total market dominance.
Expert
Education
Analytics
Advanced
Aug 2016 -
The University of Florida
Dec 2018
MMC: Global Strategic Communication
Magna Cum Laude
WordPress
Advanced
Email Marketing
Aug 2004 -
Texas Tech University
May 2010
BBA: Marketing & Management
Minor Psychology
Advanced
CRM/Marketing Automation
Intermediate
Continued Education
Google Analytics
Facebook Blueprint
Hootsuite Academy
HubSpot Inbound Academy
Twitter Flight School
Ahrefs Academy
Buffer Social Media Advertising
