Mike Baker

Mike Baker Wordpress Development | Digital Marketing | Voiceover- |-| linkedin.com/in/michaelfbaker/ Multimedia communications professional with over 10 years of experience, combining Wordpress and front-end development experience with writing/editing ability. Special emphasis on designing, building and implementing online marketing campaigns that forward business goals through focused communications. Skills & Expertise • Web/Wordpress Development • Writing/Editing • Voiceover Acting, Production • Online/Digital Strategy • Project/Team Management • Branding • Multimedia Presentation • Audio Production • Email Marketing Professional Experience Strategy, Development and Writing/Editing at The Relay 2001 - Present ● I help creative entrepreneurs, startups, and non-profits target and communicate with their ideal audiences. The actual tasks involved can vary widely, often including several of the following: o Build a website from scratch, or overhaul an existing site; Wordpress development o Assess client's goals and generate appropriate online strategy for reaching those goals o Explain, build, implement and optimize email marketing campaigns eLearning Writer/Producer/Voiceover at OpenTech Media, Inc. 2006 – 2017 ● Provided voiceover talent/production, as well as writing, editing, and designing information for CBT courses; handled coordination between editing staff, subjectmatter experts, photographers and developers ● By managing the production process for clients’ Computer Based Training (CBT) courses, I enabled OTM’s founders to focus on finding new business opportunities, as well as honing the overall vision for the company ● Clients included Intel, Sun, Apple, Juniper Networks, EMC and others Writer/Information Designer and Audio/Voiceover Producer at Mentorware.com 2004 - 2006 ● Improved communication between clients’ engineers and salespeople by providing voiceover talent/production, writing, editing, and designing information for interactive online training courses for clients including Intel, Sun, Apple, Juniper Networks and others Marketing/Communications Writer/Editor at zipRealty 2003 - 2005 ● Improved company ROI by generating and editing marketing copy for advertisements, brochures, flyers, radio spots, etc. ● Built the zipRealty brand by working with writer/agents to maintain consistent, professional presentation that accurately reflected the company's image Education Bachelor’s Degree, History | University of California, Davis | Davis, CA