Natalia Iannacone de Souza

I’m a hardworking marketing professional with 8 years of experience. I have ability to work in a fast-paced environment with critical deadlines. I work well independently as well as collaboratively in a team. I can learn quickly and I enjoy challenges. Key skills:

·      Marketing & Advertising Strategy

·      Social Media Strategy: agenda setting, content production, interaction with the public, crisis management, request routing.

·      Product Development & Portfolio Management.

·      ATL & BTL Campaign Planning

·      Online campaign planning: Facebook Ads, Instagram Ads and Google Ads

·      Content: creation of guidelines and texts for web and blog.

·      Follow up with agencies and suppliers.

·      Nielsen Performance and Data Analysis

·      Budget management support and P&L analysis