Paul Cathalifaud

After working my way into the Advertising industry, and co-founding a successful startup I decided to put all my efforts into vanishing barriers between human intention and real action, I worked with numerous startups in the Valley creating digital consumables and landed as the first Product Designer of PicsArt, where I explored and developed a set of skills that all together allow me to design smarter products. 

Five years later, and after working for two headquarters in different continents, I've designed and prototyped numerous apps (some with more than 500 million installs!); I have expertise in iconography, conducting UX research, defining personas, and interactions, following user-centric methods, to come up with visually stunning interfaces that translate into engaging experiences. 

Basically, I'm passionate about looking for user needs and solving them effectively. I strongly believe absolutely everything has been designed, thereby, my career is limitless.

I'm experienced with Adobe Suite, Sketch, Keynote, Flinto, Invision, and Principle.

Currently in the journey of studying Computer Science and Programming to become a UX Engineer.